Area Retail Associate - Tamil Nadu (Third Party)

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YOUR MISSION:
Reports To: Area Sales Manager / Regional Manager
Location: Tamil Nadu- Multiple Store Locations within Assigned Territory
Role Summary: The Area Retail Associate (ARA) supports the Area Sales Manager by ensuring operational excellence, brand consistency, and sales performance across multiple PUMA SIS in a designated region. This role acts as a bridge between store teams and area leadership, helping drive store execution, training, and compliance.
Key Responsibilities:

• Store Support & Operations:-
• Assist multiple SIS with day-to-day operational requirements.
• Tracking competition to keep abreast of new developments in the market and providing regular feedback to ensure constant improvement in the product offering
• Sales Performance & Targets:-
• Deliver targeted sales nos. from SIS & Bi-brand stores by driving desired Puma Retail standards
• Track SIS-level KPIs

• Support SIS Staff in achieving sales targets through improved service and selling skills.
• Analyze SIS performance and share insights with the Area Sales Manager.
• Visual Merchandising:-
• Ensure VM standards are implemented consistently across all SIS.
• Coordinate with VM team for execution of seasonal updates, campaigns, and product launches.
• Audit SIS display quality and provide corrective action plans.
• Inventory & Stock Management:-
• Assist SIS in stock replenishment, stock counts, and shrinkage control.
• Identify fast/slow-moving products & support stock balancing across stores.
• Report stock gaps and discrepancies to the Area Manager and Merchandising team
• Training & Team Development:-
• Conduct on-floor training for new and existing Retail Associates.
• Reinforce product knowledge, customer service expectations, and selling skills.
• Support performance coaching for SIS staff.
• Franchisee management

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Working Conditions:

• Field-based role. Requires daily/weekly travel across assigned stores.
• Flexible hours, including weekends and retail peak seasons.
  

YOUR TALENT:
Qualifications & Requirements
Education: Graduate (Preferred: Business, Retail, Marketing).
Experience:

• 3- 5 years in retail operations.
• Experience handling multi-store/SIS/LFR or supervisory retail roles is an advantage.
  

PUMA supports over 21,000 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.
PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.