Lead Digital Marketing & Marketing Operations

About the Company:

Remidio is a global pioneer in AI-driven eye care, transforming healthcare with innovative ophthalmic equipment. As Indias first to secure CDSCO approval for adaptive ophthalmic AI and CE marking under EU-MDR, we lead early detection of diseases like diabetic retinopathy, glaucoma, and AMD, with ambitions to address systemic conditions like CVD and CKD. Our FDA-registered devices have screened over 16 million patients across 40+ countries, delivering fast, precise diagnoses. Founded 15 years ago with a vision to democratize preventive care, Remidio combines innovation and empathy to make quality healthcare accessible worldwide.

About the Job

This role owns digital visibility, inbound growth, and marketing measurement. It is responsible for translating content, campaigns, and spend into qualified leads, pipeline impact, and clear ROI across digital channels

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Key Responsibiliti

• esDigital Platforms and SEO Own the website, landing pages, and SEO performance Optimise journeys for engagement, conversion, and lead quali
• tySocial Media and Distribution Own social strategy and execute strategic presence on social media handles Amplify launches, campaigns, leadership visibility, and key mileston
• esPerformance Marketing Plan and optimise paid campaigns if required Own retargeting and conversion optimisation Drive inbound demand aligned to revenue prioriti

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• esCreative Campaigns Conceptualise and run high-impact digital campaigns Develop formats such as use-case campaigns, event-led campaigns, KOL and thought-leadership series, and disease awareness initiatives Simplify complex science into compelling, high-performing campaign narratives Test, iterate, and scale creative approaches based on performance da
• taMarketing Operations and Analytics Own lead funnel tracking from lead to qualified lead and closure in partnership with sales Build dashboards for campaign ROI, channel performance, and budget efficiency Ensure attribution clarity and operational discipli
• neReporting and Insights Provide leadership with clear, actionable performance insights and recommendatio
• nsSuccess Metrics Qualified inbound leads and pipeline contribution Campaign ROI and conversion efficiency Website and SEO performance Clear visibility into marketing spend versus outcom
• esExperience and Skills 7-8 years in digital marketing, performance marketing, or marketing operations Strong B2B experienc