Ripple Links - Business Development Manager - Influencer Marketing & Content

Locations: Bangalore | Mumbai | Delhi.
About the Role:
We are looking for a strong, self-driven Business Development Manager to lead and grow our Influencer Marketing vertical.
The ideal candidate should have a deep understanding of the influencer ecosystem, strong social media insights, and a proven record of driving revenue through strategic brand partnerships.
Key Responsibilities:
- Lead influencer marketing sales across regions and categories.
- Identify and close new business opportunities with top brands, agencies, and digital-first companies.
- Build and maintain CXO-level client relationships.

- Collaborate with internal teams (strategy, creative, and operations) to craft customized influencer proposals.
- Plan and achieve revenue targets, ensuring consistent business growth.
- Represent the agency at key brand meetings, industry forums, and pitch presentations.
- Guide and mentor junior sales team members across zones.
Required Skills & Experience:
- 5+ years of experience in sales or business development.
- Minimum 1+ years of experience in influencer marketing.
- Strong knowledge of influencer trends, content formats, and platform metrics.
- Excellent communication, negotiation, and presentation skills.
- Proven track record of handling closures worth INR 25 Cr annually.
- Experience managing pan-India brand portfolios.
Good to Have:
- Strong connections with marketing heads and digital/media agency leaders.
- Client recommendations or referrals.
- Awareness of top influencers and their approximate engagement costs.
About Ripple Links:
Ripple Links is an award-winning influencer marketing agency focused on influencer-first strategies and campaigns.
We believe that the right mix of creativity, technology, and passionate people drives the most impactful collaborations.
Weve worked with top influencers and creators across fashion, food, lifestyle, comedy, and entertainment, running campaigns with A-listers and Indias leading digital talent.