IN_RBIN_Product Specialist Template_IN

Formulate marketing strategy at product level for sales growth of Independent aftermarket

Determine on Part level price change rate based on raw material index, competition & Nett Price Position corridor to improve EBIT

Create, manage and maintain part number material masters in System Application and Product(SAP) to facilitate billing of part number

Establish Product Life Cycle by analyzing the Vehicle Parc, market research, product road map & customer analytics to optimize the portfolio.

Develop a plan for Product promotions, product establishment in market for effective sales of new products in market.

Formulate an annual planning of volumes and Turnover, for calendar financial year to support business unit operations.

Define and conduct Product competency development of Bosch Sales Force and Distributor sales force to improve product knowledge.

Maintain the Gross Margins and Minimum Target Margin at Part Number Level to improve EBIT

Defining brand loyalty programs, timely product communications for utilization of Product budget for product growth

Qualifications

Masters in Business Administration (MBA) and Minimum 3 years of experience in Marketing and or Sales

Additional Information

Required

Advanced knowledge in traded or commodity market marketing.

Proficient in Product Pricing, marketing communication and developing schemes for products.

Basic knowledge about the Automotive Aftermarket market and its trend

Competent in MS Office, Power Point, Power BI, SAP Systems

Competent in networking and collecting marketing intelligence from automative market