Digital Marketing Analyst

Position:Digital Marketing Analyst

Job Location:Kochi [On-site]

Employment Type:Full-time

Experience Level:3 & Above Years

Salary: Upto 45K per Month

Job Overview:

We are seeking aresults-driven Digital Marketing Analystwith a strong background inB2B lead generationand a working knowledge ofE-Commerce marketing. The ideal candidate will be skilled in managing paid ad campaigns, driving organic growth, and enhancing online visibility across multiple digital platformsespecially in B2B environments.

Key Responsibilities:

• Plan, execute, and optimize paid ad campaigns onMeta (Facebook & Instagram), Google Ads, and LinkedIn Ads, with a focus onB2B lead generation.
• Develop and implementSEO strategies
  
  to improve search rankings and driveorganic traffic from business audiences.
• Monitor campaign performance, analyze data, and provide actionable insights to improveconversion rates and ROI.
• Conductcompetitor analysis and market researchto identify B2B trends and growth opportunities.
• Collaborate with content, design, and development teams to ensure messaging aligns withbusiness buyer personasand brand objectives.
• Prepare regular reports on campaign performance, ROI, and KPIs.

Requirements:

• Bachelors degree in Marketing, Business, or a related field.
• Minimum3 years of proven experience in digital marketing, with a strong focus onB2B lead generation.
• Hands-on experience withMeta Ads Manager, Google Ads, and LinkedIn Campaign Manager.
• Solid understanding of

  Looking to get Placed? Try our Placement Guarantee Plan

  Get Hired
  SEO(on-page, off-page, and technical).
• Proficiency in tools likeGoogle Analytics, Search Console, and ad reporting dashboards.
• Strong analytical and problem-solving skills with attention to detail.
• Ability to work independently and collaboratively in a fast-paced environment.

Preferred Skills:

• Experience inB2B funnel optimizationandCRM integration.
• Familiarity withmarketing automation tools(e.g., HubSpot, Zoho, Mailchimp).
• Basic understanding ofE-Commerce platforms(e.g., Shopify, WooCommerce) is a plus.

Email ID: [HIDDEN TEXT]

Contact: 7909175819