Senior Associate Marketing (PR/Branding)

Scry Analytics

Digital Marketing/Marketing

98+ Applicants

Posted: 9 months ago

3-7 years

Maharashtra, Pune

Work from Office

Posted: 9 months ago

Applicants: 98+

Job Description

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Job Description

As a Senior Associate Marketing (PR/Branding) at Scry AI, you will play a crucial role in leading and managing public relations and marketing initiatives. Your responsibilities will include developing and implementing comprehensive strategies to build positive relationships with media outlets, industry partners, and influencers. Collaborating with internal teams, you will create branding, promotional, and marketing campaigns aligned with the company's vision. Strategic partnerships will be identified to enhance the company's visibility in the AI/ML domain. Content creation, event management, and market trend analysis will also be key aspects of your role. Working closely with sales teams, you will ensure that marketing efforts are aligned with sales targets and objectives. Managing budgets for marketing and PR campaigns will also be part of your responsibilities.

To qualify for this role, you should have a Bachelor's or Master's degree in Marketing, Communications, Business Administration, or a related field, along with 3-6 years of experience in public relations, marketing, or a similar role, preferably within the IT product industry focusing on AI/ML. Strong understanding of branding, promotion, and strategy development, as well as excellent communication skills, are essential. Proficiency in using marketing tools, analytics platforms, and CRM software is required.
Experience in the IT product industry, especially in the AI/ML domain, or the tech sector is a plus. Exposure to digital marketing, including social media, SEO, and online advertising strategies, and familiarity with emerging trends and technologies in marketing and public relations are also advantageous.

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At Scry AI, we offer a challenging and rewarding opportunity to shape the marketing and branding efforts of a cutting-edge AI/ML company. You will work in a collaborative environment with growth and professional development opportunities, along with competitive compensation and benefits.
Our ideal candidate is proactive, independent, a constant learner, a team player, and a good communicator. We are looking for someone who can solve problems independently and grow with our fast-growing company while fostering a collaborative culture.,

Skills

AdvertisingBrandingDigital MarketingContent CreationMarketing CampaignsMediaMarketingSeoCRM SoftwareAnalyticsCommunication SkillsContent CreationRelationship BuildingMarketingPublic RelationsBrandingMarketing ToolsEvent ManagementBudget Management

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Important dates & deadlines?

Application Deadline

10 Oct 25, 05:13 PM IST

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