Social Media & Digital Marketing Specialist

• Social Media Strategy & Execution:
  Develop, manage, and execute a content calendar across LinkedIn, Instagram, Twitter, Facebook, and other relevant platforms.
• Create industry-relevant, compliant, and professional content that highlights company services, client success stories, financial tips, and market updates.

Content Creation & Copywriting:

• Write posts, design visuals (or coordinate with a designer), and produce short videos or reels with a professional tone aligned with the brand.

• Translate complex financial topics into engaging, easy-to-understand posts for entrepreneurs, startups, and business owners.

Campaign Management:

• Plan and run targeted digital marketing campaigns for lead generation (e.g., paid ads, landing pages, lead magnets).
• Monitor campaign performance and optimize for better reach and conversion.

Engagement & Community Building:

• Monitor social media channels for engagement and respond to inquiries or comments professionally.
• Build and grow a community of followers aligned with the company’s mission (e.g., startups, project developers, business owners, investors).

Analytics & Reporting:

• Track KPIs such as follower growth, engagement rate, website traffic, and campaign ROI.
• Provide regular reports and insights for improvement.