Senior Field Marketing Manager

At Snowflake, we are powering the era of the agentic enterprise. To usher in this new era, we seek AI-native thinkers across every function who are energized by the opportunity to reinvent how they work. You don't just use tools; you possess an innate curiosity, treating AI as a high-trust collaborator that is core to how you solve problems and accelerate your impact. We look for low-ego individuals who thrive in dynamic and fast-moving environments and move with an experimental mindset — who rapidly test emerging capabilities to discover simpler, more powerful ways to deliver results. At Snowflake, your role isn't just to execute a function, but to help redefine the future of how work gets done.
Snowflake is looking for a Field Marketing Manager in Dubai to support growth in the UAE and South Africa. As a Field Marketing Manager for UAE and South Africa you are responsible for driving demand through field programs to meet or exceed revenue goals for the region's sales teams.
You will develop and drive targeted marketing programs to generate awareness, quality pipeline, move prospects through the sales cycle and help to build a customer relationship.
This position supports sales teams in a fast-paced sales environment. You will collaborate closely with Snowflake's sales, sales development, and campaign marketing teams to plan and execute. This field-based position requires some experience across verticals, as well as managing events and C-level executive programs.
In addition, you must successfully collaborate with a variety of individuals and teams as well as manage numerous projects simultaneously, in a dynamic environment. The ideal candidate is a highly organised self-starter with a natural curiosity to learn and explore.
AS A SENIOR FIELD MARKETING MANAGER AT SNOWFLAKE, YOU WILL:

• Define and own the field marketing strategy for UAE & South Africa, setting the regional approach to pipeline generation, brand presence, and customer engagement
• Own the full event life cycle for the region - Drive logistics, operations and execution of all planned events. Help shape event themes, close collaboration with local marketing teams, work with outside vendors, oversee fulfillment/inventory levels, manage events sales staffing, etc.
• Build and execute a comprehensive integrated marketing calendar spanning field events, executive programs, ABM campaigns, and digital demand generation
• Serve as the primary marketing stakeholder for the UAE & South Africa sales leadership team, co-developing go-to-market plans and aligning marketing investment to revenue priorities
• Maintain direct alignment with sales team in terms of all pre and post-event communication, marketing-driven campaigns, and event promotion strategy
• Drive account-based marketing at scale for the region's most strategic accounts, coordinating across marketing disciplines to deliver cohesive, high-impact programs

• Mentor and provide guidance to junior field marketing team members across EMEA, raising the team's collective capability and program quality
• Contribute to EMEA-wide marketing strategy discussions, bringing UAE & South Africa market insight and challenging assumptions about how and where the team invests
• Collaborate with the alliances organization on Snowflake's strategic sponsorships and go-to-market execution plan at partner events
• Establish measurement frameworks and reporting cadences that connect marketing activity to pipeline, revenue influence, and customer expansion
• 30% travel within the UAE and South Africa
  

OUR IDEAL SENIOR FIELD MARKETING MANAGER WILL HAVE:

• 8+ years of experience in field marketing, regional marketing, or demand generation in enterprise B2B technology
• Proven ability to define and own a regional marketing strategy, not just execute against one
• Proven track record of negotiation skills with vendors and suppliers.
• Track record of building trusted, peer-level relationships with sales leadership and influencing joint planning without direct authority
• Deep experience running executive engagement programs and high-stakes field events that deliver measurable pipeline outcomes
• Experience running 300+ attendee events.
• Strong command of account-based marketing strategy, from account selection through multi-channel activation and measurement
• Proficiency in marketing automation, CRM, and analytics platforms as supporting tools; experience using AI workflows to drive scale and efficiency is strongly preferred
• Fluency in English; Arabic language is a significant plus.
• The role requires 3 days onsite in our Snowflake Offices
  

BONUS POINTS FOR THE FOLLOWING:

• Experience shaping field marketing strategy across multiple EMEA sub-regions or markets simultaneously
• Background in cloud data, analytics, or AI platform marketing in the Nordics enterprise landscape
• Track record of mentoring or developing junior marketers in a distributed team environment
• Experience with AI or GenAI tools (such as Cortex AI) to accelerate campaign creation, personalization, or audience intelligence
• Familiarity with Snowflake's go-to-market motion or comparable enterprise data platform ecosystems
  

Snowflake is growing fast, and we're scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact

For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com