Swiggy - Senior Manager - Growth - Storefront & Events

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 2 weeks ago
5-7 years
Bangalore
work from office

Posted: 2 weeks ago
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Applicants: 98+
Job Description
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Job Description

About Swiggy:
Swiggy is India's leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500+ cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, a 2 lakh+ strong independent fleet of Delivery Executives, we deliver unparalleled convenience driven by continuous innovation. Built on the back of robust ML technology and fuelled by terabytes of data processed every day, Swiggy offers a fast, seamless and reliable delivery experience for millions of customers across India. From starting out as a hyperlocal food delivery service in 2014, to becoming Indias leading on-demand convenience platform today, our capabilities result not only in lightning-fast delivery for customers, but also in a productive and fulfilling experience for our employees.
Swiggy Dineout is at an early, high-growth stage in the largest offline category in the country eating out. The category is compounding, the opportunities ahead are plentiful, and much of the map is still to be drawn. This role owns two of our highest-leverage levers Discounts and User Journeys. You will own every rupee of discount we spend to grow the category and ensure each one works harder than the last; and you will identify where, within the Swiggy ecosystem, a user is one step away from booking a table then build the journey that takes them there. Done well, this role doesnt move a metric; it moves the category.
Ways of Working:
This role is based in Bangalore (mandatory). We follow a hybrid model with three days a week from the office, with the flexibility to work remotely for the remainder.
Role: Senior Manager Growth:
This role owns two of the most powerful levers in a category that is still being built: how much we invest to grow, and how users find their way to their first and next table. You will own both the budget and the roadmap to move them, with the mandate to write the playbook rather than inherit one.
Key Responsibilities: Manage Storefront, Events & Customer level CRM:
Events & Experiences:
- Run regional and national level events on the basis of key objectives of the category
- Plan and run our marquee event GIRF end to end with sales, product, design and business teams

- Own GTM for new product launches across the category
Manage Storefronts:
- Manage user level storefronts and contribute to increase in conversions for new users, dormant users and repeat users
- Own and design Storefronts of New Cities launches to get maximum conversion in first 90 days
CRM & Customer Notifications:
- Own the customer CRM nudges like Push notifications, emailers, whatsapp, other media end to end
- Design a plan at different customer cohort level and create monthly calendar for CRM aligning with the business objectives
Cross-functional Leadership:
- Partner with Sales, Product, Design team and Business to take ideas from concept to live experiment, using both product and non-product levers
Desired Skills:
- A high bias for action in driving projects from ideation to execution. Ability to work with ambiguity and having a growth mindset.
- Ability to convert ambiguous business requirements into objective tasks that can be broken down into steps and then be actioned individually.
- A strong customer centric mindset that binds together the SF design and conversion goals on the platform.
- Being extremely influential and work with multiple stakeholders like product design, product tech and sales team to bring the events, storefront designs alive on the app
Preferred Experience:
- High performer with 5-7 years of experience with strong problem solving, stakeholder management capabilities.
- Handled merchandising & storefronts in an e-commerce/quick commerce environment
- Worked with multiple cross functional team and shows highly influential stakeholder management
- Can work independently on figuring out multiple cohorts of users and plan campaigns for them
- Have launched multiple campaigns for regional, national and user level objectives
- Handled CRM and has experience in handling tools like Clever Tap, GupShup etc
Why choose us:
- Be at the forefront of shaping Indias dining-out culture
- Operate at the intersection of business, Product, and design
- Own high-impact charters in a fast-scaling environment
- A fast-paced, collaborative environment that rewards ownership, innovation, and impact
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, disability status, or any other characteristic protected by the law.

Skills

Campaign ManagementMarketingGrowth MarketingEvent ManagementCRMMedia

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About Company

Swiggy, a leading food delivery platform in India, revolutionizes dining experiences by offering convenient and reliable delivery services. Founded in 2014, Swiggy connects users with a wide range of restaurants, allowing them to order their favorite dishes with just a few taps on their mobile devices. With a seamless ordering and delivery process, Swiggy ensures customers receive their meals fresh and on time. Explore exciting career opportunities with Swiggy Careers, where passionate individuals drive innovation and shape the future of food delivery in India. Join our dynamic team committed to creating exceptional dining experiences and revolutionizing the food industry. Unlock your potential with Swiggy Careers today.

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Important dates & deadlines?

Application Deadline

09 Oct 26, 03:58 PM IST

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Swiggy - Senior Manager - Growth - Storefront & Events

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