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Job Description
TEKSPACE is building a structured ecosystem to take ideas from concept → validation → incubation → investment.
We are looking for a Co-Founder – Chief Marketing Officer (CMO) who will take full ownership of brand building, demand generation, and growth strategy from day zero.
This is not a traditional salaried role. This is a founding leadership position where you build the marketing engine alongside the CEO and core team, with equity participation and long-term upside.
Key Responsibilities1. Brand Strategy & Positioning- Define and establish TEKSPACEs brand identity as a premium, structured innovation platform
- Craft messaging aligned with Turning Ideas into Reality
- Build trust-driven positioning for founders, students, and investors
- Design and execute go-to-market strategy
- Build inbound funnels for:
- Idea submissions
- Startup founders
- Students & professionals
- Drive lead generation through digital, partnerships, and offline channels
- Own all digital channels:
- LinkedIn (primary)
- Instagram / YouTube (storytelling)
- Website funnels & landing pages
- Run campaigns: SEO, performance marketing, email automation
- Build TEKSPACE as a founder & innovator community
- Create engagement loops:
- Events, webinars, workshops
- Startup showcases
- Develop partnerships with colleges, incubators, and networks
- Work closely with CEO and product team to:
- Position idea evaluation platform
- Communicate value of AI-based idea validation
- Translate features into clear user benefits
- Support design of:
- Pricing strategy
- Conversion funnels
- Drive early-stage revenue experiments
- Strong background in marketing, growth, or brand building
- Experience in startups, digital-first businesses, or platforms
- Ability to execute independently (0 → 1 stage)
- Strategic thinking + hands-on execution mindset
- Strong storytelling and communication skills
- High ownership and long-term commitment mindset
- Not a fixed-salary marketing job
- Not a short-term consulting assignment
- Not a support function
Looking to get Placed? Try our Placement Guarantee Plan
This is a core founding role with real ownership and accountability
Compensation Structure- Equity Participation: (To be discussed – typically 3% to 8% depending on profile)
- Salary: Deferred until:
- Revenue generation OR
- Funding round / positive cash flow
- Vesting Structure:1-year cliff
- 3–4 year vesting
- Performance-linked milestones
- Opportunity to build a category-defining platform
- Work directly with founders (CEO + core team)
- Shape the entire growth engine from scratch
- Long-term wealth creation through equity
- Build a brand that impacts innovation ecosystem
- Thinks like a founder, not an employee
- Comfortable with uncertainty
- Values long-term upside over short-term salary
- Wants to build something meaningful from zero
- Reports to: CEO
- Works closely with: Founders / Board
Skills
Digital MarketingMarketingProduct MarketingSeoIf an employer asks you to pay any kind of fee, please notify us immediately. Jobaaj does not charge any fee from the applicants and we do not allow other companies also to do so.
Important dates & deadlines?
Application Deadline
21 Jun 26, 03:04 PM IST
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