Cluster Associate Director Of Sales Corporate

Pre-Opening Phase:

• Collaborate with the pre-opening team to develop and implement the sales strategy for the hotel, ensuring alignment with brand positioning and market expectations.
• Build and lead a high-performing sales team that will drive revenue and create lasting business relationships.
• Develop the hotel s pricing strategy, including group, transient, and corporate business, ensuring maximum profitability.
• Set up sales processes, tools, and systems to effectively track performance and generate business.
• Oversee the development and execution of the hotel s sales and marketing plans.

Revenue Generation and Strategy:

• Drive top-line revenue growth through strategic sales initiatives across all market segments, including corporate, leisure, group, and events.
• Develop and implement targeted strategies to secure new business, increase market share, and build brand awareness.
• Foster relationships with key corporate clients, travel agents, event planners, and other key stakeholders to secure long-term business partnerships.
• Collaborate with the revenue management team to develop and implement pricing strategies that maximize hotel occupancy and profitability.

• Lead, mentor, and motivate the sales team, ensuring alignment with the hotel s objectives and brand values.
• Establish sales goals and monitor performance against KPIs, ensuring the team s success in achieving targets.
• Provide ongoing training, coaching, and professional development opportunities to enhance the team s skills and performance.
• Create a collaborative and results-driven sales culture within the team.

Market Research and Competitive Analysis:

• Conduct market research and competitive analysis to identify trends, new opportunities, and potential risks.
• Use market insights to adjust the sales strategy and adapt to changing conditions, staying ahead of competitors.
• Maintain a strong understanding of the local and international hospitality market, identifying key demand drivers.

Sales Operations and Reporting:

• Monitor and report on sales performance, including the effectiveness of campaigns, booking trends, and revenue generation.
• Ensure all sales activities are tracked and documented in CRM systems to optimize lead conversion and relationship management.
• Prepare regular sales reports for senior management, providing insights into performance, market conditions, and business opportunities.

• Establish strong, lasting relationships with key accounts and clients to ensure continued business.
• Oversee the preparation of proposals, contracts, and presentations, ensuring they meet client expectations and hotel standards.
• Work closely with the operations team to ensure smooth transitions from sales to event execution, ensuring customer satisfaction.

• Bachelor s degree in Hospitality Management, Business Administration, Marketing, or a related field.
• Minimum of 8-10 years of experience in hotel sales, with at least 5 years in a leadership role in hotels or large-scale properties.
• Proven experience in hotel pre-openings and managing sales teams to exceed revenue targets is highly preferred.
• Strong knowledge of local and international markets, including corporate, group, and leisure segments.
• Exceptional communication, negotiation, and interpersonal skills.
• Proficiency in sales and CRM systems, with a solid understanding of sales analytics and reporting.
• Ability to think strategically and implement creative sales solutions.