Chief Marketing Officer (CMO)

Responsibilities:

• Growth & Go-to-Market
• Build scalable acquisition funnels and repeatable playbooks for creators and their audiences.
• Launch and optimize growth campaigns.

Product Marketing

• Define positioning and messaging that resonate with creators.
• Collaborate with product and design on onboarding, feature launches, and monetization flows.
• Translate user insights into clear actions that improve adoption and retention.

Brand & Content

• Evolve Tribute s brand voice, tone, and visual language.
• Lead development of creator case studies, social content, educational materials, and trust-building campaigns.

Partnerships & Events

• Build strategic partnerships with Telegram-native apps, channels, and communities.
• Lead PR initiatives and represent Tribute at events, panels, and conferences.
• Drive awareness and credibility across Web2 and Web3 creator spaces.

Team & Operations

• Shape and lead a high-performing marketing team (performance, content, comms, partnerships).
• Define KPIs, run marketing with a strong experimentation and data-driven culture.
• Align marketing closely with company priorities and product development roadmap.

Requirements:

• 7+ years in marketing roles, including 2+ years in a senior or head of marketing capacity.
• Strong leadership and strategic thinking with hands-on operational capabilities.
• Deep understanding of performance marketing, product marketing, and brand building.
• Result-driven, analytical, able to move fast in a startup environment with a strong focus on speed of learning and iteration.