Digital Marketing Associate

Job Title: Digital Marketing Associate

Experience Level: 0.6-2 years

Role Overview

Were looking for an enthusiastic Digital Marketing Associate with strong writing skills and a passion for digital marketing to join our fast-paced team. Youll get hands-on experience with real-world campaigns, content creation, SEO, and brand development. This is the perfect role to learn and grow in a high-impact tech environment.

Key Responsibilities

Content Creation

• Draft short-form and long-form content — blog posts, social media copy, newsletters, website updates, and internal writeups.
  

• Research industry topics and assist with content ideation.
  

• Ensure brand tone and voice consistency.
  

Digital Campaign Support

• Assist in launching and monitoring paid and organic campaigns (LinkedIn, Google Ads, email).
  

• Track campaign performance and support A/B tests.
  

• Prepare reports and dashboards under guidance.
  

SEO & Website

• Conduct keyword research and competitor benchmarking.
  

• Assist in updating website content and metadata.
  

• Support landing page creation and optimization.
  

Brand & Creative

• Support creation of visual assets using tools like Canva or Figma.
  

• Coordinate with designers and freelancers on basic briefs.
  

• Ensure consistency in visual and messaging guidelines.
  

Admin & Collaboration

• Help organize and maintain the content calendar and campaign schedules.
  

• Attend internal strategy meetings and take minutes/action items.
  

• Support webinars, events, and outreach campaigns.
  

Skills & Qualifications

• Bachelors degree in Engineering (Software Engineering preferred) followed by an MBA.
  
• 0.6-2 years of marketing experience (internships or freelance welcome).
  

• Excellent writing, editing, and communication skills.
  

• A solid grasp of digital channels and content formats.
  

• Basic knowledge of SEO, social media, and email marketing.
  

• Comfortable with tools like Google Docs, Canva, Excel, and LinkedIn.
  

• Fast learner, detail-oriented, and team player.