Marketing Manager

MARKETING MANAGER

• Understand the company profile and operations to understand its product and sales needs.
• Preparing a goal-based timeline acquisition and partnership plan.
• Plan and execute marketing campaigns.
• Must have experience in ATL/BTL activities.
• Developing and implementing strategies to enhance brand awareness.

• Planning influencer endorsement and collaboration, provide guidelines for content.
• Produce high-quality written content, including blog posts, articles, social media posts, and product descriptions, centered around the drone industry, technology trends, and FPV (First Person View)
• Manage and update the companys website with fresh and relevant content.
• Conceptualize visually appealing multimedia content, such as videos, infographics, and images, to convey technical information and showcase drone products effectively. Collaborate with the design team to produce compelling visual assets that enhance the user experience.
• Monitor and analyze the effectiveness of marketing content.
• Develop and manage website content.
• Find and target audiences.

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  Engage with followers, promptly respond to inquiries and comments, and foster a positive online community.
• Collaborate with internal team and external vendors to gather information and create compelling content that reflects Brown Sugars values and mission.
• Monitor social media trends, identify opportunities for growth and improvement, and provide recommendations to enhance our online presence.
• Track and analyze key metrics to measure the effectiveness of social media campaigns and make data-driven decisions to optimize performance.
• Stay up-to-date with the latest social media platforms, tools, and best practices to ensure Brown Sugar remains at the forefront of digital marketing strategies.
• To develop campaigns, and ideation for branding activities.
• To plan and execute for all marketing collaterals.
• To monitor market trends and competitor activity to ensure high campaign ROI and customer retention.