Associate – Corporate & Consumer Communications

About Weber Shandwick MENAT
We are a leading, full-service, integrated, communications and marketing services agency that delivers industry-defining work and next-generation solutions for brands, businesses and organisations. In the Middle East, North Africa & Turkey (MENAT region), our network comprises a hyper-connected, award-winning network with a presence in 13 cities – including Abu Dhabi, Dubai, Kuwait, Doha and Istanbul.
Our team comprises social media experts, digital specialists, creatives, strategists, analysts and PR professionals who believe in the power of collaboration to deliver high-value, high-impact communications and business solutions for our clients. By welcoming outstanding and diverse talents to our team, we complement our sector expertise with specialisms such as content, content production, creative design, creative technology, digital platforms, influencer marketing, integrated media, media relations, social strategy and engagement, strategic planning, and video productions.
Weber Shandwick was honoured as the PRovoke Global Agency of the Decade (2020), PRWeek Global Best Agency in Middle East (2020), PRCA MENA Large Consultancy of the Year (2023, 2022, 2021) and PRCA MENA Digital Team of the Year (2022, 2021, 2020). Weber Shandwick was named to Ad Age’s Agency A-List in 2020 and Best Places to Work in 2019, in addition to being certified as a Great Place to Workregistered UAE | Turkey (2022).
What’s happening?
An amazing opportunity: join a highly creative, multi-disciplined global communications agency and network. What this means: the opportunity to work on some of the best brands in the world, the ability to draw on all the resources of a top global networked agency, and the chance to work in an entrepreneurial environment.
Who do we need?
Ideally, you should have 1-2 years of agency/consulting or related experience with a background in consumer PR. You are adept at drawing upon previous experience to provide clients with knowledge and counsel – all complemented by your client servicing skills and media relations with key journalists in both local and regional media.
You will demonstrate solid and well-rounded communication skills, such as writing, media placement and client relationships. You will have a basic understanding of the role of digital and may have initial experience across digital strategy, community management and/or content production.
What will you be doing?
Client Relations

• Build Relationships – build strong relationships with assigned client contacts, demonstrate a proactive stance with all assigned accounts by offering new ideas and new ways of generating success, including identifying digital opportunities, provide tactical counsel to all clients
• Market Knowledge – actively working to create a good knowledge of current developments and trends affecting the clients’ industries and markets
• Analysing Problems – anticipating and identifying problems relating to client work, pre-empts issues that may arise and prepare to action appropriately
  
  

Communications Skills

• Writing – have the ability to research and write a range of short and long-form content such as news releases, case studies, status reports, articles, proposals, features, op-eds and others
• Media Liaison – manage day to day media requests and inquiries, support media at client events, establish and build strong relationships with media, distribute and follow up on releases, manage all press opportunities, pitch opportunities, stories and angles with targeted media
• Stakeholder Relationships – develop third party contacts which are relevant to your role (i.e., suppliers, government relations, media and financial analysts and expert opinion leaders)
• Quality Standards – produce high standard of work at all times, paying attention to detail and removing the possibility of careless errors, maintain all company quality standards continually looking for areas of improvement
• Presentation Skills – establish a strong grasp of presentation skills and take an active role in internal and company presentations, wherever possible
• Research & Analysis – conduct and analyse research (i.e., desktop research, media audit, competitive analysis, SWOT analysis) to derive insights on client’s sector
  

New Business

• Contribute to new business opportunities, whether by supporting on research and media audits or by participating in pitches to prospective clients
  

Industry And Market Knowledge

• Maintain a strong understanding of client’s business priorities and work to create a good knowledge of current developments and trends affecting the clients’ industries and markets

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• Have knowledge of the role of social media channels in PR and how to best utilise each channel to the clients’ benefit
• Demonstrate understanding of the clients’ digital work and provide counsel to team on social media content and activations
  

Account Team Support

• Assist in financial management for clients including activity reports
  

What do you need to apply for this role?

• 1+ years’ experience in a reputed PR agency, preferably managing clients in the consumer space
• Well-rounded communication skills, good at client servicing and media relations, as well as the ability to write in a range of short and long-form content
• Strong presentation skills
• Strong verbal and written skills in English
• Proficiency in Arabic is a bonus
• Must be located in Dubai or willing to relocate