Lead Software Engineer - Adobe Experience Platform (AEP) & Customer Journey Analytics (CJA)

About this role:

Wells Fargo is seeking a highly skilled Adobe Experience Platform (AEP) technical lead to join our development team.

In this role, you will:

• Analyze customer use case, available data to prepare for automated & ongoing data ingestion to meet customer requirements.
• Design technical solution with all data ingestion, transformation & scheduling to review & sign-off with customer.
• Play role of the tech lead and responsible for end-to-end technical solutions
• Closely collaborating with other AEP team members (sales teams, engineers, consultants) and offshore onshore teams for delivering projects
• Building/operating highly scalable, fault tolerant, distributed systems for extraction, ingestion to process large data sets.
• Experience with data analysis, modeling, and mapping to coordinate closely with Data Architect(s)
• Build the necessary schemas, workflows to ingest customers data, transform the data & load the data into AEP successfully.
• Build Audiences (segmentations) and create necessary pipeline for Destination activation.

Required Qualifications:

• 10+ years of overall IT experience and at least 5 years of experience in developing digital marketing / digital analytics solutions using Adobe products.
  
• Minimum 3 years’ experience in Adobe Experience Cloud products and recent experience with Adobe Experience Platform or similar CDP
• Good knowledge of Data Science workspace and building intelligent Services on AEP
• Strong knowledge of datasets in Adobe Experience Platform, load data into Platform through data source connectors, APIs, and streaming ingestion connectors
• Experience in creating all required Adobe XDM (Experience Data Model) in JSON based on approved data model for all loading data files.
• Knowledge on utilizing Adobe Experience Platform (AEP) UI & POSTMAN to automate all customer schema data lake & profile design setups within each sandbox environment.
• Experience in configuration within Adobe Experience Platform all necessary identities & privacy settings and creating new segments within AEP to meet customer use cases. Test/Validate the segments with the required destinations.
• Managing customer data by using Real-Time Customer Data Platform (RTCDP), and analyze customer data by using Customer Journey Analytics (CJA)
• Experience with creating connection, data views, and dashboard in CJA
• Hands-on experience in configuration and integration of Adobe Marketing Cloud modules like Audience Manager, Analytics, Campaign and Target
• Adobe Experience Cloud tool certifications (Adobe Campaign, Adobe Experience Platform, Adobe Target, Adobe Analytics) are desirable.
• Proven ability to communicate in both verbal and writing in a high performance, collaborative environment.

Posting End Date:

*Job posting may come down early due to volume of applicants.

We Value Diversity

At Wells Fargo, we believe in diversity, equity and inclusion in the workplace; accordingly, we welcome applications for employment from all qualified candidates, regardless of race, color, gender, national origin, religion, age, sexual orientation, gender identity, gender expression, genetic information, individuals with disabilities, pregnancy, marital status, status as a protected veteran or any other status protected by applicable law.

Employees support our focus on building strong customer relationships balanced with a strong risk mitigating and compliance-driven culture which firmly establishes those disciplines as critical to the success of our customers and company. They are accountable for execution of all applicable risk programs (Credit, Market, Financial Crimes, Operational, Regulatory Compliance), which includes effectively following and adhering to applicable Wells Fargo policies and procedures, appropriately fulfilling risk and compliance obligations, timely and effective escalation and remediation of issues, and making sound risk decisions. There is emphasis on proactive monitoring, governance, risk identification and escalation, as well as making sound risk decisions commensurate with the business unit’s risk appetite and all risk and compliance program requirements.

Candidates applying to job openings posted in US: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other legally protected characteristic.

Candidates applying to job openings posted in Canada: Applications for employment are encouraged from all qualified candidates, including women, persons with disabilities, aboriginal peoples and visible minorities. Accommodation for applicants with disabilities is available upon request in connection with the recruitment process.

Applicants with Disabilities

To request a medical accommodation during the application or interview process, visit Disability Inclusion at Wells Fargo.

Drug and Alcohol Policy

Wells Fargo maintains a drug free workplace. Please see our Drug and Alcohol Policy to learn more.