Growth And Marketing Lead

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• Growth and marketing lead
• OSTO·Marketing·Posted 16 days ago
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• Full TimeDelhiWork From Office

Skills

Google AdwordsSEMSEOContent WritingPR / CommunicationSEO / SEMEnglish contentContent Marketing

Growth Marketing Lead

Location: Gurugram (On-site)

About Osto

Osto is a protection-first cybersecurity startup building AI-powered security products. Founded by second-time cybersecurity entrepreneurs, were looking for someone to build and scale our growth engine from the ground up.

• The Role
• Were looking for a Growth Marketing Lead to build and scale Ostos demand generation engine.
• Your mission is simple: generate qualified pipeline through content, communities, performance marketing, events, and continuous experimentation.
• What Youll Own
• Content Creation & Distribution

Build Ostos content engine by creating and distributing blogs, case studies, whitepapers, industry updates, product launches, feature announcement videos, customer testimonials, educational content, sales collateral, and product messaging.

Demand Generation

Generate qualified leads through SEO, GEO, AEO, performance marketing, and best-in-class CRO practices. Continuously optimize campaigns, landing pages, and the website for higher conversions.

• Lead Nurturing
• Own newsletters, email marketing, webinars, product announcements, and marketing automation to nurture prospects throughout the buyer journey.
• Community
• Build Ostos presence across Reddit, Hacker News, Slack, Discord, Product Hunt, and other founder and cybersecurity communities through meaningful engagement.
• Events
• Plan and execute founder meetups, security roundtables, webinars, workshops, and represent Osto at relevant industry events.
• Growth Experiments
• Continuously identify, test, and scale new growth opportunities across acquisition, activation, engagement, and conversion channels.
• What Were Looking For
• 4–7 years of Growth Marketing or Demand Generation experience.
• Experience in B2B SaaS startups (cybersecurity experience is a plus).
• Strong expertise in lead generation and pipeline growth.
• Hands-on experience with Google Ads, LinkedIn Ads and GA4.
• Good understanding of SEO, AEO and GEO.
• Experience with CRM and marketing automation tools (HubSpot, Apollo, Clay, etc.).
• Strong analytical and problem-solving skills.
• High ownership, strong execution, and a builders mindset.
• Comfortable working in a fast-paced startup environment.
• Whats In It For You
• Work directly with the founders on a high-impact cybersecurity product.
• High ownership, rapid learning, and a fast execution culture.
• Freedom to experiment, build from 0→1, and drive measurable business impact.
• Shape the marketing function and grow into a leadership role as Osto scales.
• Role Overview
• Salary
• 25–29
• LPA
• EmploymentFull Time
• Experience3-5 yrs
• Work modeWork From Office
• LocationDelhi
• CategoryTechnology & Information
• FunctionMarketing
• Ready to apply
• Takes 2 minutes. Stand out by engaging with the founder on the WapHire podcast.
• Apply now →
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About The Company

• OSTO
• Technology & Information·San Francisco, California
• Learn more →

About Us

Osto is an AI-powered, one-stop cybersecurity platform for startups. It delivers real-time protection across cloud, endpoints, and networks, while also enabling compliance readiness (SOC 2, ISO, HIPAA etc.), VAPT, and automated security questionnaire responses - all through a single, easy-to-use SaaS platform.

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