Social Media Manager

At ADSTA, we help fashion, lifestyle, and retail brands scale their visibility and revenue through strategic influencer marketing, Meta ads, and high-performance social media campaigns.

Weve powered footfall-driving campaigns for Indias top exhibitions and fashion events and now were looking for a Social Media Manager who can turn creativity, data, and AI into digital gold.

If youre someone who can make content go viral, manage brand storytelling end-to-end, and work with influencers and creators to produce real business results this is your stage.

• Work directly with founders, influencers, and leading lifestyle brands.
• Be part of a young, ambitious, AI-driven agency thats redefining offline-to-online growth.
• Creative freedom: pitch, experiment, and build campaigns your way.
• Growth path into Head of Social & Influencer Marketing as the agency scales.

• Build & manage social media pages from scratch for multiple fashion & lifestyle brands ,maintain a strong grid aesthetic and brand voice.
• Plan and execute monthly content calendars aligned with marketing goals.
• Conceptualize and produce UGC-style viral content that drives reach and engagement.
• Coordinate with influencers & creators for content collaborations, shoots, and campaigns.
• Shoot and edit short-form content (Reels, behind-the-scenes, founder videos) for ads and brand storytelling.
• Manage founder-led content strategy -create personal-brand videos for Meta ads and lead generation.
• Use AI tools (for ideation, captioning, analytics, scheduling, and automation) to boost efficiency and creativity.
• Design and edit visuals using Canva and other design tools.
• Track performance analytics, audience insights, and trends-and adapt strategies for better results.
• Collaborate with performance and influencer marketing teams for unified campaigns.

• 3-4 years of hands-on experience in managing social media for fashion, lifestyle, or creative brands.
• Proven success in organic growth and community building.
• Deep understanding of Instagram, Facebook, and emerging platforms (YouTube Shorts, Threads, Pinterest, etc.).
• Strong aesthetic sense, storytelling ability, and trend awareness.
• Skilled with AI tools (ChatGPT, Jasper, Notion AI, Metricool, OpusClip, etc.).
• Proficient in Canva, CapCut, or other video-editing software.
• Excellent communication, copywriting, and creative direction skills.
• A self-starter who thrives in fast-paced, creative environments.

• Competitive salary (based on experience and skills).
• Hybrid work set up in Gurgaon with flexible creative hours.
• Direct mentorship from the founder & strategy team.
• Access to premium AI tools and paid subscriptions.

? If youre passionate about social media, obsessed with trends, and excited to build brand stories that convert ADSTA is where your creativity meets real growth.