Lead - Digital Marketing

Department Icon Digital Marketing/Marketing
Posted: 11 months ago
8-12 years
Hyderabad
Digital Marketing/Marketing
work from office
Full Time

Posted: 11 months ago
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Job Description

  • Digital Marketing Lead
  • Exp : 8 - 12 years
  • Location : Hyderabad (Work from office)
  • Job Responsibilities :
  • Plan and execute all digital marketing activities, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.
  • Monitor website performance, search engine rankings, and organic traffic using SEO tools such as Google Analytics, Google Search Console, and SEMrush.
  • Managing profiles and pages on social networking sites including Facebook, Twitter, LinkedIn, Instagram, and other community sites.
  • Measure and report the performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
  • Experience working with popular keyword tools (Google, Word Tracker, Keyword Discovery, etc).
  • Proven Experience with Reporting Tools (Looker Studio)
  • Identify trends and insights, and optimize spending and performance based on those insights.
  • Collaborate with internal teams to create landing pages and optimize the user experience.
  • Experience in setting up and optimizing Google AdWords campaigns.
  • Experience of working in a digital marketing agency.
  • Up to date with the latest trends and best practices in online marketing and measurement.
  • Experience with A/B and multivariate experiments.
  • Working knowledge of WordPress development and constraints is a plus.

Skills :

  • Proven experience in the B2B industry.
  • Social and Digital Media campaign strategy and execution.
  • Ability to conduct webinars.
  • High-level proficiency in MS Excel, PowerPoint, and Word.
  • Brainstorm new and creative growth strategies.
  • Excellent communication and interpersonal skills.
  • Strong analytical skills and data-driven thinking.
  • Ability to multitask and prioritize in a fast-paced environment.
  • Stay updated on SEO best practices, algorithm updates, and industry trends through

continuous learning and research.

  • Ability to run PPC ads, set up and run marketing campaigns on digital marketing tools.
  • Ability to plan and execute marketing activities with timelines.

Skills

MarketingDigital MarketingSocial MediaWeb AnalyticsSEM / SEOCampaign ManagementB2B MarketingPPCEmail MarketingAdvertisingDigital MarketingDigital MediaMarketing CampaignsMediaOnline MarketingMarketingSeo

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About Company

Established in the year 1990, AK Placement Services is a specialist Management (HR) Consultancy firm based at Thane (near Mumbai) and has developed a strong and fast growing reputation for dedicated customer service to both candidate/s and client/s. Traditionally, our primary focus has been on middle and senior management recruitment across various industry segments for both MNCs and leading Indian business houses.

AK Placement Services has two Partners, namely • Anil Kshatriya (http://www.linkedin.com/in/akplacements) • Hemant Pisat (http://www.linkedin.com/pub/6/499/214) We cater to the needs of industries such as Automobiles & Auto Components o Banking, Financial Services and Insurance (BFSI) o Pharmaceuticals & Healthcare (Life Sciences) o Manufacturing & Engineering o Biotechnology o Retail o Media & Entertainment o Consulting o Telecommunications o ITES (BPO) o Technology (Software/IT Industry) o eLearning Real Estate.

The company is managed by a committed team of experienced professionals in the field of recruitment and personnel management. We have our Branch offices at Pune and Ahmedabad acting independently. They also act as a support to parent organization at Mumbai.

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