Job Description
- Research and identify student, education, study-abroad, lifestyle and Gen-Z creators across your assigned region.
- Build and maintain a strong pipeline of relevant creators across platforms such as TikTok, Instagram, YouTube and other region-specific platforms.
- Creator Outreach & Onboarding: Identify emerging/micro creators with strong student audiences and engagement.
- Reach out to creators, initiate conversations and communicate potential partnership opportunities.
- Follow up with creators and move them through the onboarding process.
- Ensure creators are onboarded and activated within agreed timelines.
- Maintain accurate creator databases, outreach trackers and campaign records on CRM.
- Work closely with Regional Partnerships teams to support market-specific marketing initiatives on the B2B side.
- Ability to ideate and execute Reels, short-form videos, carousels, stories, memes and static content
- Grow amber’s social media channels in respective international market
- Cross team function with Global team on design & creatives for Social media channels
- 0–2 years of experience in marketing, influencer marketing, partnerships, social media, sales, community building or a similar role.
- Strong understanding of local social media culture and creator ecosystems.
- Comfortable researching and finding creators online. strong communication and relationship-building skills.
- Comfortable with influencers outreach, follow-ups and high-volume execution.
- Highly organised and able to maintain trackers and manage multiple conversations simultaneously.
- Proactive, curious and willing to take ownership rather than wait for instructions.
- Strong written and verbal communication skills in English + the relevant regional language.
- Good understanding of Gen-Z/student audiences is a strong advantage.
- Comfortable working with teams across different time zones.
- Previous experience working with influencers, creators, student communities or education brands.
- Experience using TikTok, Instagram, YouTube or creator discovery tools.
- Existing knowledge of local creator communities or a personal network of relevant creators.
- Experience with Google Sheets/Excel, CRMs, Data analysis
- Number and quality of relevant creators identified
- Creator outreach and response rates
- Number of creators successfully onboarded
- Campaign/content output from the creator network
- Speed and consistency of execution
- Finding creators independently
- Conducting outreach in the regional language
- Speaking with creators and negotiating basic collaborations
- Understanding local social-media trends and creator behaviour
- Working across different time zones
- Supporting multiple markets when required
- Work directly on international markets and regional growth.
- Get hands-on experience across Influencer Marketing, Partnerships and Growth Marketing.
- Work with creators across multiple countries and cultures.
- Own a regional market and see your work directly contribute to amber’s expansion.
- Opportunity to grow in a rapidly scaling global business.
Skills
Data AnalysisExcelGoogle SheetsCRMInfluencer MarketingOnboardingCommunicationTeamsIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
Important dates & deadlines?
Application Deadline
28 Nov 26, 07:55 PM IST
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