Marketing Co-ordinator

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
4-6 years
Pune, Maharashtra
Digital Marketing/Marketing
Work from Office
Full Time

Posted: 1 year ago
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Job Description

  • Responsibilities
  • Create and drive targeted marketing campaigns through various communication
  • and marketing channels
  • Responsible for editing & writing content, and creating Marketing collaterals and
  • assets including web content, case studies, PR articles, whitepapers, PowerPoint
  • presentations, and Sales demonstrations.
  • Organize and manage events and associated campaigns such as seminars, user
  • groups, marketing events, workshops and conferences.
  • Maintenance of the CRM system and marketing automation tools.
  • Maintain up-to-date archives of all marketing database.
  • Setup tracking systems for marketing campaigns and online activities.
  • Create immersive and engaging presentations for marketing purposes
  • Manage vendors, agencies and other promotional agencies.
  • Collaborating with internal teams, clients, and partners on marketing strategy.
  • Working with various types of software for digital marketing.
  • Creating and interpreting a variety of reports.
  • Organizing market research.
  • Analysing questionnaires and other forms of feedback.
  • Updating social media accounts.
  • Creating & presenting weekly/monthly performance reports, dashboards to the
  • Board
  • Qualifications and skills required:
  • Bachelors degree in marketing/communications or related (essential).
  • 4+ years of experience in content management, creative writing, advertising
  • concepts and media negotiations.
  • Critical thinker with strong problem-solving and research proficiencies.
  • Ability to comprehend and interpret competitor strategies and consumer behavior.
  • Ability to gather large amounts of data and convert it into meaningful analysis.
  • Solid organizational skills and detail oriented.
  • Creative mind with superb written and verbal communication skills.
  • Ability to simplify complex information into a user-friendly format.
  • Proficient in Photoshop and web editing packages.
  • Excellent presentation skills
  • Effective event management skills would be beneficial.
  • High competency in Microsoft applications including PowerPoint, Word, Excel.
  • Proficient working knowledge of CRM and Marketing Automation tools - Salesforce,
  • Pardot, Adobe Suite, photoshop, Web editing packages.
  • Familiar with online design tools and softwares - Figma, Canva, etc
  • Digital marketing experience.
  • Excellent interpersonal skills and the ability to build and maintain relationships.
  • A good team player who meets and exceeds team goals.
  • Self-motivated, confident, energetic and creative.

Skills

AdvertisingDigital MarketingCanvaMarketing CampaignsMarketing ChannelsMediaMarketing

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