Regional Sales Manager/State Head - FMCG - IIM/MDI/ISB

• Role & responsibilities
• Key Responsibilities :
• 1. Sales & Business Performance :

• Deliver monthly, quarterly, and annual sales, revenue, and distribution targets for the state.
• Drive market share growth and ensure achievement of numeric and weighted distribution goals.
• Identify and develop new business opportunities to expand the brand footprint.

2. People Leadership & Capability Building :

• Lead, mentor, and motivate the Area Sales Managers (ASMs) and their respective field teams.
• Build a high-performance sales culture with a focus on capability development and succession planning.
• Conduct regular performance reviews, market visits, and coaching sessions with direct reports.

3. Distributor & Channel Management :

• Oversee distributor appointment, ROI analysis, and infrastructure readiness across the state.
• Ensure distributor hygiene in terms of inventory, claims, and credit management.
• Strengthen secondary sales execution through structured channel development initiatives.

4. Market Execution & Visibility :

• Ensure flawless execution of visibility, merchandising, and activation programs as per brand guidelines.
• Review market coverage, outlet expansion, and range selling to enhance market penetration.
• Monitor competitor activities and pricing trends, sharing actionable insights with AVP .

5. Process, Systems & Compliance :

• Drive adherence to company policies, pricing norms, and trade schemes.
• Ensure 100% compliance in reporting systems, data trackers, and CRM tools.
• Manage sales forecasting, budget adherence, and claim settlements effectively.

Preferred candidate profile :

Stable and MBA from Top Ranked college.