Senior Copy Writer

Job description

Company: Backdropsource

Role: Full-time | On-Site - Bengaluru

CTC: Upto ?12 LPA (Fixed)

Join Date: Immediate Joiners preferred

Prerequisites:

• Apply only if your current CTC is 8 LPA or above.
• Remuneration will be finalized based on your previous CTC
• Should be flexible to relocate to Coimbatore, Tamil Nadu (this might be a possibility)

About Backdropsource:

Backdropsource is not just an e-commerce brandwe are a global creative partner for photographers, filmmakers, brands, and event creators. With our backdrops, tension fabrics, media walls, and custom displays, we set the stage for visual storytelling worldwide.

We are now looking for a Content Writer / Copywriter who can bring creativity, clarity, and strategy into every wordwhether its long-form storytelling or short, punchy ad copy.

Key Responsibilities

As a Copywriter:

• Create high-converting ad copy, taglines, and product positioning statements optimized for CTR and conversion metrics.
• Write persuasive, audience-specific content for email campaigns and social media ads, incorporating A/B testing principles to measure effectiveness.
• Work closely with the marketing team to ensure brand consistency and alignment of messaging across paid ads, organic campaigns, and landing pages.

Required Skills & Experience

• Minimum 3 years of writing experience in digital marketing or e-commerce
• Strong command of English with excellent grammar, vocabulary, and storytelling ability
• Proven experience in SEO-driven content creation
• Ability to write both long-form content (blogs, guides) and short-form copy (ads, emails, social)

Preferred Qualities / Bonus Skills

• Exposure to digital marketing tools and analytics platforms
• Strong creative and conceptual thinking
• Ability to adapt tone and style based on audience and medium

Apply Now

Send your resume to [HIDDEN TEXT]

or connect on WhatsApp at +91 7845993399.