Key Accounts Manager (Sales)

Key Responsibilities

• ● Manage and grow relationships with assigned key accounts.
• ● Develop account plans to achieve sales and revenue targets.
• ● Understand customer business objectives and recommend suitable products or
• solutions.
• ● Identify opportunities for upselling, cross-selling, and expanding business within
• existing accounts.
• ● Conduct regular business reviews with customers to assess performance and future
• opportunities.
• ● Negotiate commercial terms, contracts, and pricing in line with company policies.
• ● Coordinate with internal teams including Operations, Customer Success, Product,
• Finance, and Supply Chain to ensure seamless execution.
• ● Resolve customer issues promptly and maintain high levels of customer satisfaction.
• ● Monitor market trends, competitor activities, and customer requirements to identify
• growth opportunities.
• ● Prepare sales forecasts, account reports, and pipeline updates for management.
• ● Ensure timely collections and support receivables management where applicable.
• ● Maintain accurate customer records and sales activities in the CRM system.

Required Qualifications

• ● Bachelors degree in Business Administration, Marketing, Sales, or a related field.
• ● 2-3 years of experience in Key Account Management, B2B Sales, Enterprise Sales,
• or Business Development.
• ● Proven track record of managing strategic customer relationships and achieving
• sales targets.
• ● Experience in CRM platforms such as Salesforce, Zoho CRM, HubSpot, or Microsoft
• Dynamics is preferred.
• Required Skills
• ● Strong relationship-building and stakeholder management skills.
• ● Excellent negotiation and influencing abilities.
• ● Strong communication and presentation skills.
• ● Analytical mindset with the ability to interpret sales data and customer insights.
• ● Problem-solving and conflict resolution skills.
• ● Commercial and financial acumen.
• ● Excellent planning, organization, and time management skills.
• ● Proficiency in Microsoft Excel, PowerPoint, and CRM software.

Key Performance Indicators (KPIs)

• ● Revenue growth from key accounts.
• ● Customer retention rate.
• ● Account profitability.
• ● Upselling and cross-selling performance.
• ● Customer satisfaction (CSAT/NPS).
• ● Sales target achievement.
• ● Collection efficiency and receivables (where applicable).
• ● CRM data accuracy and reporting compliance.

Preferred Attributes

• ● Customer-first mindset.
• ● Strategic thinking and business acumen.
• ● Self-motivated and target-oriented.
• ● Ability to manage multiple stakeholders and priorities.
• ● Adaptable and collaborative team player.