Business Crew- Fashion (Retail Store)

About Broadway

Role Overview

Key Responsibilities

Business & Sales

• Drive daily, weekly, and monthly sales targets for the Fashion department.
• Improve conversion, average bill value (ABV), units per bill (UPT), and repeat customer engagement.
• Deliver personalized product recommendations based on customer needs, preferences, and style.
• Identify opportunities to maximize category performance through upselling and cross-selling.

Customer Experience

• Deliver a premium, personalized, and consultative shopping experience.
• Understand customer preferences and provide relevant styling and product recommendations.
• Resolve customer concerns professionally and efficiently.
• Build long-term customer relationships through trust, product knowledge, and personalized service.
• Support fashion events, launches, styling activities, and in-store brand activations.

Operations & Inventory

• Ensure merchandise is fully stocked, well-presented, and compliant with Broadway merchandising standards.
• Monitor stock availability, replenishment, size availability, and inventory accuracy.
• Coordinate with the inventory and operations teams to minimize stock loss and shrinkage.
• Maintain high standards of store hygiene, organization, and product handling.

Brand & Merchandising

• Execute visual merchandising guidelines for the Fashion category.
• Ensure products are displayed as per brand and Broadway standards.
• Support new collection launches, promotional campaigns, seasonal displays, and brand activations.
• Partner with brand representatives to improve customer engagement, product knowledge, and category performance.

Reporting & Compliance

• Track departmental KPIs and share performance updates with the Department Manager.
• Ensure compliance with company policies, SOPs, billing processes, and audit requirements.
• Maintain accurate records related to inventory, damages, customer feedback, and other departmental activities.

Skills & Competencies

• Strong leadership and team management skills.
• Excellent communication and interpersonal abilities.
• Customer-first mindset with consultative selling and styling skills.
• Strong understanding of fashion retail operations and inventory management.
• Good understanding of fashion trends, products, and customer preferences.
• Ability to work in a fast-paced retail environment.
• Problem-solving and decision-making capability.
• High ownership and execution orientation.

Preferred Experience

• 2–5 years of experience in retail, preferably in Fashion, Lifestyle, Apparel, Accessories, or Modern Trade.
• Prior experience leading a retail team is preferred.
• Strong knowledge of fashion products, styling, trends, and customer preferences is an advantage.

Educational Qualification

• Graduate in any discipline.
• Certification or educational background in Fashion, Styling, Merchandising, or related fields will be an added advantage.

What Success Looks Like

• Consistently achieves sales and productivity targets.
• Builds a knowledgeable, high-performing team.
• Delivers exceptional customer satisfaction and repeat business.
• Maintains high standards of merchandising, inventory accuracy, and compliance.
• Creates a culture of ownership, learning, and customer obsession on the shop floor.