Sales Head - FMCG

Role Overview:

We are looking for a Head of Sales for a premium food FMCG company to lead and drive growth across Modern Trade (MT), E-commerce and Quick Commerce (Q-commerce) channels.

The ideal candidate should have strong experience in the premium food category, with a proven track record of building and scaling sales across organised retail and digital commerce channels. The role requires a commercially driven leader who can develop channel strategies, strengthen key account relationships, drive revenue and profitability, and build a high-performing sales team.

Key Responsibilities:

• Develop and execute sales strategies across Modern Trade, E-commerce and Quick Commerce to drive revenue, market share and profitability.
• Build strategic relationships with key retail chains, negotiate commercial terms, drive distribution, visibility and in-store execution.
• Drive growth across platforms such as Amazon, Flipkart and other relevant online marketplaces through assortment planning, promotions and channel management.
• Scale business across platforms such as Blinkit, Zepto and Swiggy Instamart, driving visibility, availability, category growth and platform-level profitability.
• Own channel-level sales targets, trade spends, margins, forecasting and business performance.
• Build, lead and develop a high-performing sales team across channels.
• Work closely with marketing, supply chain, finance and category teams to ensure seamless execution and sustainable growth.

Candidate Profile:

• Proven experience in sales leadership within the premium food FMCG, packaged food, gourmet food, or health and nutrition food category.
• Strong experience managing Modern Trade, E-commerce and Quick Commerce channels.
• Demonstrated track record of scaling premium food brands across organised retail and digital platforms.
• Strong understanding of key account management, channel economics, trade marketing and commercial negotiations.
• Experience in leading teams and managing revenue targets and channel profitability.
• Entrepreneurial mindset with the ability to build and scale businesses in a fast-paced environment.