National Sales Head

Company Description

Captain Tractors Pvt. Ltd. is a leading manufacturer and exporter of compact and mini agricultural tractors in India, catering to the needs of small farmers since 1994. Our tractors are built from high-quality materials, ensuring durability, low maintenance costs, and excellent performance. Known for their fuel efficiency, eco-friendliness, and affordability, our products are capable of enhancing agricultural productivity and crop quality. We prioritize customization, allowing our tractors to meet specific customer requirements. Our commitment to quality is evident in our rigorous testing processes, ensuring reliability and value.

Role Description

This is a full-time, on-site position located in Rajkot, for a National Sales Head at Captain Tractors Pvt. Ltd. The National Sales Head will oversee the companys sales operations across the country, develop and implement strategic sales plans, manage key sales channels, and identify new business opportunities. Additional responsibilities include leading and mentoring sales teams, driving innovative sales strategies, achieving revenue targets, and ensuring customer satisfaction through effective stakeholder engagement and relationship management.

• Heading & Managing entire Sales & Marketing team of Domestic Market (Sales, Service, Marketing, Retail Finance & Dealer Development)

• Drive national sales strategy for Tractors, Farm Implements, Spares & Oils business.

• Achieve Annual Operating Plan (AOP) targets for Volume, Revenue, EBITDA, Market Share & Collection.
• Ensure sustainable growth in domestic markets.

• Drive retail and wholesale sales growth across all regions.

• Ensure model-wise sales planning and optimum Model Mix Contribution.

• Increase genuine spare parts penetration across dealer network.

• Drive lubricant/oil business growth through channel activation.

• Expand and strengthen dealer network across India.

• Ensure New Dealer Network establishment as per business plan.

• Lead Dealer Infra Upgradation initiatives as per company standards.

• Ensure Salesman Appointment and manpower availability across dealer network.

• Ensure Break-Even / Profitability of each State & Region.

• Improve inventory turnover and demand forecasting.

• Lead product launches, exhibitions, farmer connect programs & retail campaigns.

• Analyze market trends, competitor movements, and customer expectations.

Qualifications

• MBA / PGDM in Marketing / Sales preferred.
• Engineering background preferred.
• 18-25 years of experience in Tractor / Farm Equipment / Automobile Industry. (2 wheeler/3 Wheeler/Commercial Vehicle/Tyre/Agriculture)
• Proven experience in Pan-India Sales & Dealer Network Management.
• Expertise in dealer development, profitability management, and channel operations.
• Strong leadership, strategic planning, and business development capabilities.