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Job Description
Job Title: Assistant Performance Marketing Manager
Key ResponsibilitiesCampaign Management:?Plan, execute, and optimize paid marketing campaigns across platforms such as Google Ads, Facebook, Instagram, LinkedIn, and others.
?Monitor and manage campaign budgets effectively to maximize ROI and achieve KPIs.
Data Analysis & Optimization:?Analyze performance metrics to identify trends, insights, and opportunities for improvement.
?Conduct A/B testing on creatives, audiences, and landing pages to enhance conversion rates and overall campaign efficiency.
Strategy Development:?Develop comprehensive, data-driven performance marketing strategies aligned with business objectives.
?Identify and explore new customer acquisition channels to expand reach.
Collaboration:?Partner with the creative team to design high-performing ad creatives and landing pages.
?Coordinate with product, sales, and other cross-functional teams to align marketing efforts with broader business goals.
Reporting & Insights:?Generate detailed performance reports for stakeholders, highlighting key metrics such as CPA, CTR, and ROAS.
?Provide actionable recommendations based on data-driven insights to improve future campaigns.
RequirementsEssential Qualifications:- ?Bachelors degree in Marketing, Business, or a related field.
- ?3+ years of experience in performance marketing or a similar role.
- ?Proficiency in Google Ads, Facebook Ads Manager, LinkedIn Ads, and other ad platforms.
- ?Strong analytical skills with experience using tools like Google Analytics 4, SEMrush, or similar platforms.
- ?Ability to set up conversions and events for performance tracking.
- ?Proven track record of achieving performance metrics such as CPA, CTR, and ROAS.
- ?Exceptional communication, collaboration, and project management skills.
- ?Ability to adapt to the latest trends and innovations in digital marketing.
- ?Attention to detail and ability to meticulously monitor and optimize campaigns.
?Experience managing high-budget campaigns across multiple channels.
?Background in industries like e-commerce, hospitality, or related fields is advantageous.
What We Offer- ?A dynamic and innovative work environment with opportunities for professional growth.
- ?Access to advanced marketing tools and technologies.
- ?A supportive team culture that values creativity, collaboration, and results.
- If you are passionate about leveraging data-driven strategies to drive impactful marketing campaigns and achieve measurable results, wed love to hear from you.
Location: Jaipur
Work Mode: In-office (6 days a week)
Salary Range - 4.8 - 5.4 LPA
Skills
Digital MarketingFacebook AdsGoogle AdsLinkedin AdsMarketing CampaignsOptimizationMarketingMarketing ManagerIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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