Digital Marketing Executive

Department Icon Digital Marketing/Marketing
Posted: 7 months ago
1-3 years
Mohali, Punjab
Digital Marketing/Marketing
work from office
Full Time

Posted: 7 months ago
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Job Description

Job Title: Digital Marketing Executive (SEO + General Marketing) 12 Years Experience

Company: Credifide

Location: Mohali

Shift: 7:00 PM 4:00 AM

Working Days: Monday to Friday (On-site)

Job Type: Full-time

Credifide is looking for a versatile and performance-driven Digital Marketing Executive with 12 years of experience who can handle SEO as well as core digital marketing activities. The ideal candidate will be responsible for improving organic growth, managing content and social media, supporting campaign execution, and contributing to overall brand visibility and lead generation.

Key Responsibilities

  • Execute on-page, off-page, and technical SEO strategies to improve website rankings
  • Conduct keyword research, SEO audits, and competitor analysis
  • Optimize website pages, blogs, and landing pages for search engines
  • Plan, create, and manage content for social media platforms (LinkedIn, Instagram, etc.)
  • Assist in content creation including blogs, emailers, and marketing copy
  • Monitor and analyze website traffic, rankings, and campaign performance
  • Support digital marketing campaigns including email marketing and lead generation
  • Coordinate with design and content teams for marketing initiatives
  • Maintain website updates and ensure SEO best practices are implemented
  • Track performance metrics and prepare monthly marketing reports

Requirements

  • 12 years of experience in Digital Marketing with strong SEO exposure
  • Solid understanding of SEO (on-page, off-page, and technical basics)
  • Basic knowledge of social media marketing, content marketing, and analytics
  • Hands-on experience with tools like Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar
  • Good understanding of keyword strategy and content optimization
  • Strong analytical, research, and execution skills
  • Excellent communication and organizational abilities
  • Ability to work in an on-site night shift (7 PM 4 AM)

Preferred Skills

  • Experience in B2B or service-based marketing
  • Familiarity with WordPress or CMS platforms
  • Knowledge of LinkedIn marketing and email marketing tools
  • Basic design skills (Canva or similar tools) are a plus

Why Join Credifide

  • Fast-growing and dynamic work environment
  • Opportunity to work on global digital marketing projects
  • Hands-on ownership of SEO and marketing initiatives
  • Strong learning and career growth opportunities in digital marketing and SEO

Skills

Digital MarketingCampaign PerformanceCanvaContent CreationEmail MarketingKeyword ResearchMarketing CampaignsMediaOptimizationMarketingSocial Media MarketingSocial Media PlatformsTechnical SeoSeo

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About Company

Credifide is a global fintech company developing data-driven lending solutions for emerging markets. We partner with financial institutions and retailers to provide end-to-end credit infrastructure that enables them to offer innovative, accessible, and inclusive credit products to consumers. Our team consists of seasoned credit experts, engineers, data scientists, and entrepreneurs dedicated to increasing financial inclusion for underserved populations. Learn more at credifide.ai

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