Area Sales Manager

Company Description CropTech India, the flagship agricultural brand of Aquarius Chemicals Limited, is dedicated to empowering modern agriculture through innovative crop protection, plant nutrition, biological solutions, seeds, and specialty products. Since 2011, the organization has focused on delivering science-backed, high-quality solutions that enhance farmer productivity and support sustainable growth for dealer partners. With strong capabilities in research and development, manufacturing, quality assurance, and distribution, CropTech India ensures reliable performance across its comprehensive product portfolio. The company works closely with distributors, retailers, agronomists, and farmers to provide practical, tailored solutions that address evolving crop needs and farming practices. With a growing presence across India and expanding international partnerships, CropTech India is committed to building a stronger, more sustainable agricultural ecosystem.

Role Description The Area Sales Manager is a full-time, hybrid role based in Nagpur, with a combination of field work and some work-from-home flexibility. This role is responsible for driving sales growth and market development for CropTechs product portfolio in the assigned territory, including crop protection, plant nutrition, bio solutions, seeds, and specialty products. Day-to-day responsibilities include managing distributor and dealer relationships, identifying new business opportunities, conducting field visits, and supporting demand generation through product demonstrations and farmer meetings. The Area Sales Manager will monitor sales performance, prepare regular reports, analyze market trends and competitor activities, and implement territory-level sales strategies aligned with company goals. The role also involves coordinating with agronomists, marketing, and supply chain teams to ensure product availability, timely support, and high levels of customer satisfaction.

Qualifications

• Strong sales and business development skills, including territory management, dealer/distributor handling, and negotiation abilities.
• Experience in agricultural inputs (crop protection, plant nutrition, seeds, bio solutions, micronutrients, or specialty products) and understanding of regional farming practices.
• Ability to conduct market analysis, track competitor activities, and use data to plan and execute sales strategies.
• Effective communication and interpersonal skills to engage with farmers, dealers, distributors, and internal teams.
• Proven capability to organize field activities such as farmer meetings, product demonstrations, and retailer training sessions.
• Self-motivated, target-oriented, and comfortable working in a hybrid environment with frequent field travel.
• Bachelors degree in Agriculture, Agribusiness, or a related field; an MBA or equivalent specialization in marketing or sales is an advantage.
• Basic proficiency in digital tools (CRM, spreadsheets, presentation software) and reporting practices.
• Prior experience as an Area Sales Manager or in a similar role within the agrochemical, agri-inputs, or allied industry is preferred.