Brand Partnerships Lead

Department Icon Digital Marketing/Marketing
98+ Applicants
Posted: 1 year ago
5-9 years
Delhi
Work from Office

Posted: 1 year ago
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Applicants: 98+
Job Description
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Job Description

    Role Overview:
    You are responsible for leading brand partnerships and monetization efforts at Crepdog Crew. Your main focus will be on identifying, pitching, and executing revenue-generating marketing collaborations, ranging from sponsorships to long-term brand alliances. Your role will play a crucial part in driving top-line growth and shaping the cultural footprint of the company.
    Key Responsibilities:
    - Lead outreach and negotiation of sponsorships, brand tie-ups, and co-branded campaigns.
    - Identify potential partners aligned with the audience and structure win-win deals with measurable commercial outcomes.
    - Develop and manage the lifecycle of collaborations, from ideation to post-launch analysis.
    - Collaborate with creative, content, and sales teams to bring partnership stories to life.
    - Plan and execute campaigns tied to monetized partnerships, ensuring performance goals are met.
    - Ensure campaigns are aligned with brand tone, culture, and commercial objectives.
    - Create proposals, pitch decks, and partnership packages tailored for potential sponsors.
    - Work closely with leadership and legal teams on deal structuring and contract negotiation.
    - Stay updated on market trends, partnership opportunities, and resonate with the streetwear, youth, and lifestyle spaces.
    - Build and maintain a strong network across brands, agencies, and creators.
    Qualifications Required:
    - Minimum 4-6 years of experience in marketing roles focused on partnerships, sponsorships, or brand collaborations.
    - Proven success in structuring and executing monetized brand partnerships.
    - Strong negotiation and relationship management skills.
    - Experience in creating partnership proposals, pitch materials, and deal presentations.
    - Understanding of cultural marketing and resonance with Gen Z & millennial audiences.
    - Strong project management, communication, and cross-functional collaboration skills.,

Skills

MarketingMarketing CollaborationsCampaign PlanningBrand PartnershipsProject ManagementMonetisationNetwork BuildingMarket IntelligenceNegotiationCommunicationRelationship Management

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Important dates & deadlines?

Application Deadline

02 Nov 25, 01:28 PM IST

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