AI Search, SEO & Content Marketing

AI Search, SEO & Content Marketing

About Doceree

Doceree is the worlds only AI-powered Operating System for healthcare marketing. We aim to be a catalyst for change, improving healthcare by enabling more meaningful interactions with HCPs. Our patented AI brings deeper context to every HCP touchpoint—understanding who HCPs are, what theyre exploring, how they engage, and when they make decisions, all in a privacy-compliant way. With this enriched context, every message becomes clearer, more relevant, and more likely to drive better healthcare outcomes.

In our journey of 5 years, we have earned four patents for innovation and even won a Silver award at the Cannes Lions, one of the worlds top advertising honors. Over the years, weve also had the opportunity to work with 115+ pharma companies and collaborate with 30+ media publications, 150+ EHR platforms, 2,000+ publisher networks, and 35+ hospitals and health systems. Our ecosystem connects us with more than 6 million verified doctors worldwide. Today, Doceree operates across 25+ countries, with teams based in New Jersey, London, and India.

Our Core Belief

Technology can connect the fragmented healthcare ecosystem to deliver information when it is most needed to improve patients outcomes.

We are expanding our footprints across the globe and enhancing our services, offering, and developing new products and solutions to address the unmet needs of industry. Doceree is operating in 22 countries currently with offices in US, UK and India.

Website http://www.doceree.com/

Social media link https://www.linkedin.com/company/doceree/

About The Job

• Position Title: AI Search, SEO & Content Marketing (Title shall depend upon competencies)
• Department/Function: Marketing
• Job Scope: Global
• Location: Noida Sec 129
• Work Setting: WFO

Role Purpose

The purpose of this role is to build and scale Docerees organic growth engine. The successful candidate will own every aspect of the content lifecycle, from identifying high-value search opportunities to creating category-defining content that ranks across search engines, AI platforms and healthcare communities. Success will be measured through qualified organic traffic, AI search visibility, product awareness, qualified lead generation, sales pipeline influenced by content, executive thought leadership and category leadership.

Key Objectives

• Position Doceree as the leading authority in Healthcare Commercial Intelligence.
• Build a scalable content engine supporting every stage of the buyer journey.
• Increase discoverability across traditional and AI-powered search engines.
• Improve rankings for high-value commercial keywords.
• Create repeatable content frameworks supporting Product Marketing, Sales Enablement and Demand Generation.

Primary Responsibilities

1. Content Strategy & Editorial Leadership – Own the editorial roadmap, topic clusters, pillar pages, executive thought leadership, research reports and GTM-aligned content.
2. SEO Strategy – Lead Technical SEO, On-page SEO, Off-page SEO, schema markup, internal linking, Core Web Vitals, metadata, crawlability, indexation and topical authority.
3. AI Search (AEO/GEO) – Optimize content for ChatGPT, Claude, Gemini, Perplexity and AI Overviews through entity optimization, conversational content, featured snippets and AI citation strategies.
4. Keyword Intelligence – Conduct advanced search intent research using SemRush, Ahrefs, Google Search Console, Google Keyword Planner, Similarweb
5. Product Marketing – Develop blogs, product pages, landing pages, comparison pages, case studies, whitepapers, industry reports, customer stories, webinar content, sales enablement and email campaigns.
6. Content Repurposing – Transform long-form content into LinkedIn posts, executive thought leadership, videos, webinars, paid assets, sales collateral and nurture campaigns.
7. Website Optimization – Improve UX, CRO, navigation, CTA placement, internal linking and content architecture.
8. Analytics & Reporting – Measure rankings, AI visibility, traffic, engagement, conversions, MQLs, SQLs and pipeline contribution while continuously optimizing performance.

Candidate Profile

The ideal candidate combines strategic thinking with hands-on execution and possesses deep expertise in Technical SEO, Product Marketing, AI Search, Content Strategy and Growth Marketing. Experience in Healthcare, Pharma, HealthTech or Enterprise B2B SaaS is highly preferred.

Experience & Skills

5–8 years of experience in SEO and Content Marketing with demonstrated success in scaling organic growth.

Strong capabilities in Technical SEO, Semantic SEO, GEO, AEO, AI Search, Product Marketing, Conversion Copywriting, Search Intent Mapping, Topic Clustering and Content Architecture.

Proficiency with SemRush, Ahrefs, GA4, Google Search Console, HubSpot, Google Keyword Planner, ChatGPT, Claude, Gemini and Perplexity is essential.

Key Performance Indicators (KPIs)

• Performance Area: Target
• Organic Traffic: +150% YoY
• Top 10 Ranking: 100+ strategic keywords
• AI Search Visibility: Quarterly increase across ChatGPT, Claude, Gemini & Perplexity
• Organic MQL Growth: +40% QoQ
• Organic Demo Requests: +35% QoQ
• Landing Page Conversion: >5%
• Content Production: 8–10 blogs, 2 pillar pages, 2 case studies/month
• Backlinks: 25–40 quality backlinks/month
• Critical SEO Issues: Zero

What Success Looks Like

Within twelve months, this individual will have transformed Docerees content function into a measurable growth engine, established the organization as a recognized authority in Healthcare Commercial Intelligence, significantly improved visibility across both traditional and AI-powered search platforms, and built a scalable content framework that consistently contributes to qualified pipeline, product awareness and long-term revenue growth.