Digital Marketing & Growth Specialist

• Please contact:
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Growth Specialists & Digital Marketing Analytics

Company Name: Dreamchild Garbhsanskar DREAM CHILD LIFE SCIENCE LLP.

Address: Dreamchild Garbhsanskar

323, Silverstone Arcade, Nr. D-Mart, Singanpor Causeway Road, Surat 395004

Contact No. +91 7016820018

**Mail ID: **[HIDDEN TEXT]

Job Summary

We are seeking a highly skilled and data-driven App Growth & Digital Marketing Manager to lead the SEO, ASO, and digital performance marketing efforts for the Dreamchild App. This role is responsible for increasing app visibility, installs, and engagement through strategic organic and paid marketing initiatives. The ideal candidate will have a strong background in SEO, ASO, campaign management, and analytics, with the ability to guide internal teams using actionable insights. You will collaborate across departments to drive user acquisition, retention, and brand growth in the parenting, Garbhsanskar, and wellness space.

• Job Location : Surat
• Employment Type: Full-Time
• Experience Required: 3+ years in SEO, ASO, Digital Marketing Analysis, and Campaign Management
• Educational Criteria : Bachelors degree in Marketing, IT, Business, or related field
• Industry Experience: EdTech, HealthTech, Parenting, Wellness, or App-based Startups
• Salary Scale: Rs.20,000/- to 35,000/- per month

Key Responsibilities:

• SEO Management

Plan & execute on-page & off-page SEO; keyword optimization; traffic analysis

• ASO Strategy

Optimize app titles, descriptions, visuals, A/B testing on Google Play & App Store

• Paid Campaigns

Manage Meta (Facebook/Instagram), Google UAC, YouTube, and other paid ad platforms

• Analytics & Reports

Track KPIs: installs, CTR, CPI, CAC, LTV, ROAS using tools like Firebase, GA, Appsflyer

• Strategy & Planning

Drive monthly growth plans, retention initiatives, and market targeting strategies, Coordinate with content, graphics, and tech teams to align growth strategies