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Job Description
Designation: Sr. Content Writer
Location: Kochi
Experience: 5+ Years
We are looking for a creative and experienced Sr. Content Writer to develop engaging, brand-focused content across digital platforms.
Key Responsibilities / KRA
- Develop high-quality content for websites, blogs, social media, email campaigns and advertisements.
- Create compelling content aligned with brand positioning, marketing objectives and target audience.
- Develop content for FMCG/F&B products, including product features, benefits and USPs.
- Conduct research on consumer behaviour, market trends and competitors.
- Develop and manage content calendars and ensure timely delivery.
- Create SEO-friendly content and conduct keyword research.
- Work closely with Marketing, Design and Social Media teams.
- Ensure consistency in brand tone, messaging and guidelines.
- Proofread and edit content for accuracy, grammar and clarity.
- Monitor content performance and provide insights and recommendations for improvement.
- Stay updated on digital marketing, social media, FMCG trends and content best practices.
- Ensure content complies with relevant FMCG/F&B regulations and guidelines.
Requirements
- 5+ years of relevant content writing experience, preferably in FMCG/F&B.
- Excellent writing, editing and communication skills.
- Strong knowledge of SEO and digital marketing.
- Experience with CMS and digital marketing tools.
- Strong understanding of social media and consumer behaviour.
- Creative, research-oriented and detail-focused.
- Ability to manage multiple projects and meet deadlines.
- Bachelors degree in English, Journalism, Marketing or related field preferred.
Interested pls WhatsApp at 9884930512 or email - [HIDDEN TEXT]
Skills
Digital MarketingKeyword ResearchMediaMarketingSeoIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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