Performance Marketing Exceutive

About Exceptional Ad Agency

Exceptional Ad Agency is a performance-driven digital marketing agency that helps eCommerce brands scale through paid advertising, creative strategy, and data-driven marketing systems.

We are looking for a Performance Marketing Associate who can assist in managing paid campaigns, analyzing performance, and optimizing marketing strategies to drive measurable growth for our clients.

Key Responsibilities

• Campaign Management
• Assist in planning, launching, and managing paid advertising campaigns across platforms such as Meta Ads and Google Ads.
• Monitor campaign performance daily and optimize for key metrics like ROAS, CPA, CTR, and conversions.
• Implement A/B testing for ad creatives, audiences, and campaign structures.
• Performance Analysis
• Track and analyze campaign performance using tools like Meta Ads Manager, Google Analytics, and other reporting tools.
• Prepare weekly and monthly performance reports with actionable insights.
• Identify trends and opportunities to improve campaign results.
• Creative & Strategy Support
• Work closely with designers, video editors, and content teams to develop high-converting ad creatives.
• Suggest new ad angles, hooks, and creative concepts based on campaign performance.

Market Research

• Conduct competitor research and audience analysis to identify opportunities for campaign improvement.
• Stay updated with the latest performance marketing trends, platform updates, and best practices.
• Operations & Collaboration
• Support senior performance marketers in campaign strategy and execution.
• Maintain organized campaign data, trackers, and reports.
• Coordinate with internal teams to ensure timely delivery of campaigns and creatives.

Required Skills & Qualifications

• 1–3 years of experience in performance marketing or digital marketing.
• Basic hands-on experience with Meta Ads and Google Ads.
• Understanding of eCommerce marketing funnels and paid advertising strategies.
• Analytical mindset with ability to interpret campaign data.
• Strong communication and teamwork skills.
• Ability to work in a fast-paced agency environment.