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Job Description
- Job description
- Job Title: Head of Digital Marketing
- Department: Marketing
- Reports To: Director
- Summary:
- The Digital Marketing Manager is responsible for developing and executing the digital marketing strategy for our D2C brand. This includes developing and managing paid advertising
campaigns, creating and optimizing landing pages, and managing social media channels. The ideal candidate will understand digital marketing channels, data analysis, and optimization techniques. They will also be able to work cross-functionally with other departments to ensure that our marketing efforts are aligned with our overall business goals.
- Responsibilities:
- ? Develop and execute digital marketing strategies to drive customer acquisition, retention, and revenue growth.
- ? Plan, execute, and optimize paid advertising campaigns across various digital channels, including Google Ads, Facebook Ads, and social media.
- ? Create and optimize landing pages to maximize conversion rates.
- ? Manage social media channels to engage with customers and promote brand awareness.
- ? Work with the creative team to develop compelling marketing assets.
- ? Analyze data to track campaign performance and identify areas for improvement.
- ? Make recommendations for marketing strategy adjustments.
- ? Stay informed about emerging trends and technologies in digital marketing.
- Qualifications:
- ? Bachelors degree in marketing, business, or a related field.
- ? 4+ years of digital marketing experience, focusing on paid advertising.
- ? Strong understanding of digital marketing channels and data analysis tools.
- ? Proven track record of success in driving revenue growth through digital marketing.
- ? Excellent communication and presentation skills.
- ? Ability to work independently and as part of a team.
- ? Passion for digital marketing and a desire to stay ahead of the curve.
- Benefits:
- ? Competitive salary and benefits package.
- ? Opportunity to work with a talented team of marketing professionals.
- ? Chance to significantly impact the growth of our D2C brand.
- IndustryWellness and Fitness Services.
- Wellness and Fitness Services
Skills
AdvertisingDigital MarketingCampaign PerformanceDigital Marketing StrategyFacebook AdsGoogle AdsMarketing ChannelsMediaOptimizationPaid AdvertisingMarketingMarketing ManagerIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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