Refex Group - Head - Marketing & Sales - Slag

Department Icon Digital Marketing/Marketing
Posted: 3 months ago
15-28 years
Chennai
Digital Marketing/Marketing
work from office
Full Time

Posted: 3 months ago
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Job Description

Position Overview

The Sales Head - Slag will be responsible for driving the marketing and sales of slag, identifying new business opportunities, building customer relationships, and expanding Refex's presence in the slag utilization market.

The ideal candidate should possess strong knowledge of slag markets, pricing dynamics, transportation costing, competitor analysis, and customer applications across industries.

The role requires a commercially driven individual with strong market intelligence and relationship management capabilities.

Key Responsibilities

Sales & Marketing

  • Lead the marketing and sales activities for slag and slag-based metals.
  • Develop and execute business strategies to increase market penetration and sales volumes.
  • Identify potential customers across cement, construction, steel, infrastructure, road projects, and allied industries.
  • Build and maintain strong customer relationships for long-term business growth.

Market Development

  • Conduct market mapping and identify business opportunities across regions and industry segments.
  • Create and maintain a comprehensive customer database and sales pipeline.
  • Analyze competitor activities, pricing trends, transportation costs, and market demand.
  • Identify new applications and utilization opportunities for slag.

Commercial & Business Strategy

  • Understand product costing, logistics costing, and market pricing structures.
  • Support pricing strategies, commercial negotiations, and contract discussions.
  • Monitor market intelligence, competitor positioning, and industry developments.
  • Coordinate with operations and logistics teams to ensure smooth supply and customer satisfaction.

Customer & Relationship Management

  • Engage with industrial customers, cement companies, contractors, infrastructure players, and traders.
  • Conduct regular customer visits and business development activities.
  • Ensure timely collections, customer support, and issue resolution.

Reporting & Coordination

  • Prepare sales forecasts, market reports, and business performance updates.
  • Work closely with operations, dispatch, and management teams to align business objectives.

Ideal Candidate Profile

  • Graduate in any discipline; Engineering or business-related qualifications preferred.
  • 5+ years of experience in slag marketing, industrial by-product sales, or related industrial material sales.
  • Strong understanding of slag applications, market dynamics, pricing, and transportation costing.
  • Good exposure to competitor markets and customer networks.
  • Strong business development, negotiation, and relationship management skills.
  • Experience in handling industrial customers and bulk material sales.
  • Self-driven, market-oriented, and capable of independently driving business growth.
  • Willingness to travel extensively based on business requirements.

Preferred Industry Background

Candidates from the following sectors will be preferred:

  • Slag processing & utilization
  • Steel industry
  • Cement industry
  • Industrial waste utilization
  • Construction materials
  • Bulk industrial commodities

Skills

SalesSales HeadMfg/Auto SalesMarketingMarketing HeadMfg/Auto MarketingMarketing

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