Influencer Marketing Executive

Department Icon Digital Marketing/Marketing
Posted: 6 months ago
0-1 years
Mumbai, Maharashtra
Digital Marketing/Marketing
work from office
Full Time

Posted: 6 months ago
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Job Description

Location: Sakinaka, Andheri East (On-site)

At Flo Mattress, we are redefining sleep through innovation, quality, and customer delight. With a strong and growing presence in the Indian market, we design premium mattresses that combine comfort, durability, and advanced technology. As we scale, we are looking for a driven professional to take ownership of our influencer marketing initiatives.

Key Responsibilities

Influencer Identification and Outreach

  • Research and shortlist influencers aligned with brand values, audience, and campaign objectives
  • Pitch collaboration ideas and negotiate deliverables and commercials

Campaign Management

  • Plan, execute, and monitor influencer campaigns across relevant platforms
  • Manage briefs, timelines, content guidelines, and ensure timely delivery

Relationship Management

  • Build and maintain long-term relationships with influencers and creator agencies
  • Maintain an organized influencer database and track collaboration history

Performance Tracking and Reporting

  • Measure campaign performance including reach, engagement, impressions, conversions, and ROI
  • Share insights and reports with the marketing team

Content Collaboration

  • Work closely with content and design teams to ensure brand alignment
  • Repurpose influencer content for paid ads, email marketing, and website use

Requirements

  • 6 months to 1 year of experience in influencer or social media marketing
  • Strong communication and negotiation skills
  • Basic working knowledge of Excel
  • Proficiency in Kannada , Telugu ,Malyalam , Gujarati ,Marathi ,Bengali and Assames ( or other similar north east language ) (knowledge of any two is an added advantage)

Role Details

  • Salary (in-hand): INR 20,000 to 35,000
  • Working days: Monday to Saturday
  • Location: Sakinaka, Andheri East

Why Join Flo Mattress

  • Opportunity to work with a fast-growing D2C brand
  • End-to-end ownership of influencer marketing campaigns
  • Consistent and on-time salary
  • Collaborative and high-energy work environment

Skills

Campaign PerformanceEmail MarketingInfluencer MarketingMarketing CampaignsMediaMarketingSocial Media Marketing

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