Marketing Associate

Department Icon Business Development / Sales
Posted: 3 months ago
0-1 years
Chennai, Tamil Nadu
Business Development / Sales
work from office
Full Time

Posted: 3 months ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

Company Description Giggso is a Michigan-founded company established in 2017 with a focus on helping enterprises navigate digital transformation. As a Minority Business Enterprise (MBE), Giggso applies diverse perspectives to complex challenges and currently serves Fortune 500 clients around the world. The firm specializes in turning AI initiatives into profit centers by addressing governance as the primary barrier to AI adoption. Built at the intersection of Governance, Risk, Compliance (GRC) and Engineering, Giggsos mission is to transform AI governance from a bottleneck into a competitive advantage. More information about the company is available at www.giggso.com.

Role Overview

As a BD Executive, you will work closely with the sales and marketing teams to drive customer acquisition, engage with prospects, and support go-to-market strategies for AI/ML SaaS solutions. This role provides hands-on exposure to real-world client interactions, digital marketing, and B2B sales

Key Responsibilities

  • Assist in developing and executing strategies to acquire new customers across multiple channels
  • Identify and engage potential clients through platforms like LinkedIn and email campaigns
  • Conduct market research on AI/ML trends, competitors, and target industries
  • Analyze business development data and track KPIs using MS Excel / Google Sheets
  • Participate in client interactions to understand requirements and propose suitable AI/ML solutions
  • Support negotiations, proposal creation, and deal closure activities
  • Collaborate with the marketing team to create impactful content for digital campaigns
  • Work with the sales team to maintain strong client relationships and improve retention

Required Skills

  • Strong communication skills (written & verbal English proficiency)
  • Interest in AI/ML, SaaS, and technology-driven solutions
  • Basic understanding of digital marketing and B2B sales
  • Familiarity with LinkedIn outreach, email marketing, and CRM tools
  • Good analytical skills with working knowledge of Excel
  • Proactive mindset with strong learning attitude

Preferred Skills

  • Exposure to AI/ML concepts or tech-based products
  • Experience in social media marketing or content creation
  • Understanding of SaaS business models and customer lifecycle 

Skills

Business DevelopmentBd ExecutiveSalesB2b SalesCustomer AcquisitionSales Team

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