Marketing Coordinator / Social Media Executive

About This Job

Hanu Reddy Odyssey

Location: Chennai, Tamil Nadu, India

Work Mode: On-site

Industry: Marketing Services,Social Networking/Social Media

• Marketing Coordinator / Social Media Executive
• Company: Hanu Reddy Odyssey
• Location: Chennai
• Experience: 1 to 5 Years
• Job Type: Full-time

Job Summary

Hanu Reddy Odyssey is looking for a proactive and creative Marketing Coordinator / Social Media Executive to manage social media activities, coordinate creative deliverables, oversee content execution, and ensure smooth communication between internal teams and external vendors.

• The ideal candidate should have strong coordination skills, creativity, and the ability to manage multiple projects across different business verticals.
• Roles & Responsibilities
• Content Planning & Social Media Management
• Coordinate with the Marketing Team to prepare and manage content calendars.
• Handle posting and management of content across Instagram, Facebook, LinkedIn, YouTube, and other digital platforms.
• Coordinate with content writers for captions, blogs, and marketing content.
• Coordinate with graphic designers for creatives, banners, reels, carousels, and promotional materials.
• Ensure all social media content follows brand guidelines.
• Select and finalize images and creatives for posting and obtain approvals from the respective vertical heads before publishing.
• Creative Coordination & Shoot Management
• Coordinate with videographers, photographers, designers, and editors for content creation.
• Plan and schedule photo and video shoots for different verticals.
• Follow up on edits, corrections, approvals, and final deliverables.
• Ensure timely delivery of creatives for campaigns, launches, and promotions.
• Campaign & Event Coordination
• Assist in planning and executing social media campaigns and promotions.
• Coordinate vendors and audio-visual requirements during events.
• Ensure smooth event setup, execution, and social media coverage.
• Monitor campaign execution and ensure timely completion of deliverables.
• Reporting & Coordination
• Track social media performance metrics, including engagement, reach, impressions, and follower growth.
• Prepare weekly and monthly performance reports.
• Coordinate between Marketing, Creative, Digital, and Management teams for smooth workflow.
• Ensure event photos and videos are shared with respective teams on time.
• Administrative Responsibilities
• Manage and update LED screen content across office locations.
• Maintain records of campaign expenses and marketing spends.
• Submit expense reports to the Accounts Team for processing.
• Track budgets and report updates to management.

Requirements

• Bachelors degree in Marketing, Media, Communications, or related field.
• 1 to 5 years of experience in social media management or marketing coordination.
• Strong communication and coordination skills.
• Ability to manage multiple tasks and deadlines.
• Familiarity with social media platforms and content scheduling tools.
• Experience coordinating with creative teams and vendors.

Preferred Skills

• Knowledge of Instagram Reels, YouTube Shorts, and social media trends.
• Basic understanding of video editing workflows.
• Event coordination experience is an added advantage.
• Salary
• 3 - 4.5LPA