Retail Experience Manager

Some brands are built through advertising.

Others Are Built Through Experiences, Conversations And Communities.

At Heads Up for Tails, we are looking for someone who can help create those moments.

Retail Experience Manager

We are looking for someone who loves being out in the world. Someone who gets energy from meeting people, building relationships and bringing ideas tolife. Someone who believes that a store can be much more than a place to shop. It can be aplace where pet parents meet, learn, celebrate and feel part of something bigger.

We are looking for a Brand Experience Manager with 5-8 years of experience to lead retailmarketing, local partnerships and community building across our stores.

At its core, this role is about making every store feel alive.

Not just as a retail space, but as a place where communities gather, relationships are built,stories are shared and the HUFT brand comes to life every single day.

What You Will Do

• Create and execute events, workshops, adoption days, celebrations and communityexperiences across stores
• Build partnerships with malls, RWAs, pet communities, local businesses, cafes, fitnessgroups and other like-minded organizations
• Develop local marketing initiatives that drive awareness, footfalls and engagement
• Bring fresh experiences into stores that surprise and delight pet parents
• Work closely with store teams to activate ideas quickly and effectively
• Identify opportunities beyond the four walls of the store to connect with pet parents wherethey live, work and spend time
• Build and nurture a strong community of pet parents who actively engage with the brand
• Travel across markets to understand local communities and uncover new opportunities.

• 5-8 years of experience in retail marketing, experiential marketing, community building,events, partnerships or related roles
• A natural relationship builder who enjoys connecting with people from all walks of life
• Someone who is proactive, resourceful and comfortable making things happen on theground
• A strong communicator who can represent the brand with warmth and confidence
• Someone who thrives in dynamic environments and enjoys juggling multiple projects
• Equal parts creative and execution-focused
• Willing to travel extensively and spend time in stores and communities
• Most importantly, someone who genuinely loves pets and understands the role they play in peoples lives.

Our stores are often where a pet parents relationship with HUFT begins. This role will help transform those stores into destinations, not just stores. Places people want to visit, return to and be a part of. Places that create belonging, spark conversations andstrengthen the bond between pets, pet parents and the HUFT community. If this sounds like you, wed love to hear from you!

Skills: partnerships,brand experience,community building,events,retail,marketing