Category Head - FMCG

Department Icon Digital Marketing/Marketing
Posted: 11 hours ago
10-15 years
Gurgaon/Gurugram
Digital Marketing/Marketing
work from office
Full Time
Closes 13 Dec 2026

Posted: 11 hours ago
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Job Description

Role Overview:

We are seeking a seasoned Category Head to spearhead our product portfolio strategy and drive market leadership in the highly competitive FMCG landscape. Based in our Gurgaon office, you will serve as the primary architect for category growth, working closely with cross-functional leaders in Sales, Supply Chain, and Finance to translate consumer insights into actionable market strategies. This role is pivotal in shaping our brand equity and bottom-line performance, requiring a leader who can balance high-level strategic planning with the tactical execution of distribution and trade marketing initiatives to deliver superior business outcomes.

Key Responsibilities:

  • Define and execute the long-term category vision to capture market share and enhance profitability across diverse product lines.
  • Lead end-to-end category management, including product lifecycle, pricing architecture, and promotional planning to maximize ROI.
  • Collaborate with the sales leadership team to optimize distribution networks and ensure product availability across all key channels.
  • Design and implement innovative trade marketing programs that incentivize channel partners and drive off-take at the point of sale.
  • Analyze complex market data and consumer trends to identify white-space opportunities and pivot strategies in a fast-paced environment.
  • Mentor and develop high-performing teams to foster a culture of data-driven decision-making and operational excellence.

Required Skillset:

  • Demonstrated expertise in managing large-scale FMCG categories with a proven track record of scaling brands through effective distribution and marketing strategies.
  • Strong analytical acumen to interpret market intelligence and translate it into clear, actionable business plans.
  • Exceptional stakeholder management skills, with the ability to influence cross-functional teams and senior leadership to achieve unified goals.
  • Proven ability to lead and inspire large teams, fostering a collaborative environment that encourages professional growth and high performance.
  • Excellent communication and negotiation skills, essential for managing relationships with key distributors and internal partners.
  • A postgraduate degree in Management from a premier business school is highly preferred.
  • Ability to thrive in a fast-paced, on-site work environment in Gurgaon, maintaining high levels of agility and focus on business results.

Skills

Category ManagementCategory HeadMarketingMarketing HeadFMCG MarketingMarketing

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