Sr. Digital Marketing Specialist

Department Icon Digital Marketing/Marketing
Posted: 1 year ago
5-9 years
Ahmedabad, Gujarat
Digital Marketing/Marketing
Work from Office
Full Time

Posted: 1 year ago
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Job Description

    As a Senior Digital Marketing Specialist, you will play a crucial role in our digital marketing efforts, focusing on maximizing leads from the European market. Your responsibilities will include conducting market research to understand consumer requirements and trends, brainstorming creative marketing campaigns, and collaborating with internal and external stakeholders to execute marketing initiatives effectively.

    You will be expected to leverage your skills in communication, marketing planning, data analysis, market research, lead generation, project management, and organization to drive successful marketing strategies. Additionally, your role will involve analyzing marketing data to inform future strategies, coordinating brand awareness efforts, and contributing to the development of marketing plans.

    To excel in this role, you should hold a BSc/BBA in marketing or a related field, with at least 5-6 years of experience in marketing. A strong understanding of both traditional and digital marketing elements, including SEO and social media, is essential. Proficiency in marketing data analytics tools, as well as experience with marketing software and applications, such as Adobe Creative Suite, CRM, and Google AdWords, will be beneficial.

    Experience in the IT industry and a background in marketing within European and North American markets will be advantageous. You should possess excellent communication and writing skills, be detail-oriented, and demonstrate commercial awareness coupled with a creative mindset. Previous experience as a marketing specialist or in a similar role, including team-leading responsibilities, will be valued.

    In return, we offer a range of perks and benefits, including a 5-day working week, project-based rewards, quarterly rewards based on roadmap achievements and customer success, 20 yearly leaves, and 14 national holidays off. Our work culture promotes cross-team collaboration, career development and training programs, employee referral benefits, and various celebratory activities. You will also have access to compensatory off benefits, paid half-day leaves on special occasions, meals while working extra hours, yearly day-outing activities, and yearly achievement awards.

    Join our dynamic team and contribute to the success of our digital marketing efforts while enjoying a supportive and rewarding work environment.,

Skills

SeoCommunication SkillsMarketing PlanningMarket ResearchMarketing StrategyData AnalysisOrganization SkillsLead GenerationProject Management

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