SEO Executive

Job Summary

Roles & Responsibilities

• Plan and execute on-page, off-page, and technical SEO strategies.
• Conduct website audits and identify SEO improvement opportunities.
• Perform keyword research, competitor analysis, and content gap analysis.
• Optimize website content, meta tags, URLs, internal linking, and landing pages.
• Build and execute ethical link-building strategies to improve domain authority.
• Monitor website performance using Google Analytics, Google Search Console, and other SEO tools.
• Prepare SEO performance reports with actionable recommendations.
• Work closely with content writers and developers to implement SEO best practices.
• Improve website rankings, organic traffic, and lead generation.
• Manage technical SEO activities, including crawling, indexing, XML sitemaps, robots.txt, canonical tags, redirects, schema markup, and Core Web Vitals.
• Stay updated with Google algorithm changes and industry best practices.

Skills & Requirements

• 3–5 years of hands-on experience in SEO.
• Strong expertise in On-Page SEO, Off-Page SEO, and Technical SEO.
• Good knowledge of Basic SEO, Advanced SEO, and Technical SEO concepts and implementation.
• Hands-on experience with Google Analytics (GA4), Google Search Console, and SEO tools such as Ahrefs, SEMrush, Screaming Frog, or Moz.
• Experience with WordPress or other CMS platforms.
• Basic understanding of HTML, CSS, and website structure.
• Strong knowledge of keyword research, content optimization, link-building, and SEO reporting.
• Ability to analyze SEO data and provide actionable insights.
• Excellent communication, analytical, and problem-solving skills.