Posted: 1 month ago
Posted: 1 month ago
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Job Description
- New Opening - Task Description: Key Responsibilities
- 1. Solution Architecture & Design
- Define end-to-end architecture for Salesforce Marketing and Sales ecosystems, including:
- Sales Cloud, Account Engagement (Pardot), Marketing Cloud (if applicable)
- Customer data flows, segmentation, and campaign orchestration
- Design scalable, reusable, and modular solutions aligned to enterprise architecture standards
- Ensure high performance, security, and data integrity across systems
- 2. Business & Stakeholder Alignment
- Collaborate with business stakeholders (Marketing, Sales, CX teams) to:
- Understand goals such as lead generation, conversion optimization, pipeline acceleration
- Translate business objectives into solution blueprints with measurable KPIs
- Provide architectural recommendations that maximize ROI (e.g., campaign efficiency, conversion uplift, cost optimization)
- 3. Salesforce Platform Expertise
- Lead design across:
- Lead lifecycle management (Lead → MQL → SQL → Opportunity)
- Campaign management & attribution models
- Marketing automation journeys
- Ensure best practices for:
- Data model design (Contacts, Accounts, Campaigns, Custom Objects)
- Data quality, deduplication, and governance
- Role hierarchy, sharing, and security model
- 4. Integration & Data Architecture
- Architect integrations with:
- External systems (CDP, ERP, Web platforms)
- APIs,
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SalesLead GenerationMarketing AutomationSalesforceIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
About Company
InfoBeans is a global leader in digital transformation and innovation, providing end-to-end solutions for various industries.
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