Email Marketing Specialist

We are hiring a Bulk Email Campaign Specialist to lead our high-volume B2B outreach campaigns. This role is critical in driving lead generation for our US-based Drupal, WordPress, and eCommerce services. You will be responsible for building, executing, and optimizing email campaigns with a strong focus on deliverability, compliance, and ROI.

Responsibilities

• Plan and execute bulk/cold email campaigns targeting senior B2B decision-makers (CMOs, CTOs, VPs, Directors).
• Manage email infrastructure: domains, IPs, warm-up, SPF/DKIM/DMARC, and inbox placement.
• Build, clean, and segment large prospect databases for accuracy and engagement.
• Monitor deliverability, bounce rates, and spam traps; troubleshoot proactively.
• Run A/B tests on subject lines, content, CTAs, and send schedules.
• Track and report performance metrics (open rate, CTR, reply rate, conversions).
• Ensure compliance with CAN-SPAM/GDPR regulations.

Requirements

57 years of hands-on experience in bulk email marketing / outbound campaigns.

Must have experience working in B2B SaaS, IT Services, or Digital Marketing agencies.

• Deep understanding of SMTP, ESPs, DNS records, IP/domain warm-up, and deliverability management.
• Expertise with tools such as Apollo, Zoho, MailChimp, Brevo, Mailmodo, or similar.
• Familiarity with CRMs like HubSpot, Salesforce, or Zoho.
• Strong written English and ability to refine outreach copy.
• Analytical and data-driven mindset to optimize campaigns.

Good to Have

• Knowledge of LinkedIn outreach tools and intent-data platforms.
• Basic HTML skills for email formatting.
• Prior experience managing 100K+ contact databases.

What We Offer

• Be part of a fast-scaling digital agency serving US clients.
• Drive campaigns generating 4050+ qualified leads/month.
• Competitive salary with performance-based incentives.
• Growth opportunities in a high-performance marketing team.