Email Marketing & Growth Specialist

Company: InventionDM

Location: Remote (India)

Employment Type: Full-time (Monday to Friday | 10:30 AM – 5:00 PM IST)

Experience Level: 1–3 Years (Hands-on agency/B2B execution experience preferred)

Compensation: 12,000 – 20,000 / month (probation) + high-ticket client closure incentives

InventionDM is a modern growth and digital PR agency helping tech founders, SaaS ventures, and high-ticket service businesses scale their global brand authority. We specialise in Digital PR syndication, Generative Engine Optimization (AI GEO), high-converting web architecture, and targeted B2B outbound funnels.

We are looking for a proactive, results-oriented Email Marketing & Growth Specialist who can operate with genuine ownership—someone who can independently handle cold outreach pipelines, conduct competitor intelligence, design clean marketing creatives, and publish authority-building content.

• B2B Prospecting & Cold Email Funnels:

• Source verified international decision-makers (Founders, CEOs, CMOs across US, UK, UAE) using Apollo.io.

• Draft, sequence, and schedule high-converting Day 1 to Day 18 cold outreach campaigns and follow-up drips.

• Continuously monitor email deliverability, open rates, CTRs, and reply rates; maintain an organised Master Tracking Sheet.

• Brand Positioning & Content Drafting:

• Draft thought-leadership articles, case-study highlights, and engaging captions for LinkedIn and our website blog.

• Utilise AI frontier tools (ChatGPT, Claude, Perplexity) smartly for research, hooks, and content frameworks while delivering polished, humanised final copy.

• Visual Asset Creation (Canva):

• Design minimalist, high-standard marketing creatives (1:1 square posts for LinkedIn/Facebook groups and 4:5 portrait graphics for Instagram/ads) using Canva.

• Research visual trends on Pinterest, Behance, and top agency profiles to reverse-engineer high-converting layouts.

• Pipeline Growth & Direct Client Engagement:

• Perform deep background research on high-intent prospects and execute highly personalized 1-on-1 direct pitches.

• Coordinate with leadership to nurture warm inbound/outbound replies toward booked strategy calls.
  

• 1–3 years of practical experience in B2B outbound lead generation, email outreach, or digital agency marketing.
• Hands-on experience with Apollo.io (or similar B2B databases) and email campaign tools.
• Proficiency in Canva: Ability to independently design clean, modern, and uncluttered marketing graphics without hand-holding.
• Smart Prompting Skills: Demonstrated ability to use AI tools (ChatGPT, Claude, Perplexity) for deep research and nuanced copywriting.
• Growth Mindset: High self-initiative, strong attention to detail, and the ability to plan daily priorities independently.
• Fluent Written English: Excellent business communication skills for international client interaction.

• 100% Remote, flexible working setup with clear daily deliverables.
• Access to premium paid tool stack (Apollo.io, Canva Pro, Paid AI access).
• Attractive client-closure performance incentives on high-ticket closed accounts.
• Clear growth path and performance review upon successful completion of the probation period.