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Job Description
- You will be responsible for developing the business by creating awareness about JD Institute, its campuses, and various educational courses across India through database generation and marketing collaterals. You will also arrange and manage brand promotion activities, including ATL, BTL, and TTL activities, as well as oversee all Digital Marketing campaigns such as SEO, SMO, AdWords, and Publishers. Developing tie-ups with schools and colleges, implementing strategies to maximize admissions, and increasing ROIs will be part of your role.
You will be required to establish strategic relationships with consultants and academic counsellors, conduct marketing and admission procedures, maintain student/candidate files, and plan and promote special events. Moreover, you will be responsible for acquiring sponsorships, accessing media for promotional activities, enhancing business opportunities, and increasing admissions through regular follow-ups.
In addition, you will need to create a positive team spirit, maintain staff motivation and rapport, manage expenses, handle petty cash, maintain accurate accounting records, and receipts. Your role will also involve Online Reputation Management, appropriate media selection for advertising new program launches, and implementing measures to maximize customer satisfaction levels.
To be successful in this role, you should have a minimum of 5+ years of experience in similar roles within the education or related industries. Strong communication skills, proficiency in written and verbal English, the ability to engage in meaningful conversations, and a bachelor's degree from a recognized university are essential requirements. Demonstrated experience in handling complex problems will be an added advantage.,
Skills
AdvertisingDigital MarketingMarketing CampaignsMediaMarketingSeoMarketing ManagerTTL ActivitiesBTLSMOMedia SelectionATLData Collection CompilationBrand PromotionCustomer SatisfactionDeveloping TieupsSEOOnline Reputation ManagementDigital MarketingAdWordsIf a job posting appears fraudulent, asks for payment, contains misleading information, or violates our guidelines, please report it immediately. Our team will review it promptly, Jobaaj does not charge any fee from the applicants.
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