Social Media & Campaign Operations Executive

Job Title: Social Media & Campaign Operations Executive

Location: Mumbai

Key Responsibilities

Social Media Strategy & Content

• Plan and execute end-to-end social media campaigns, from ideation and content planning to execution and performance analysis.
• Develop and maintain social media content calendars across Instagram, Facebook, YouTube, and other digital platforms.
• Create engaging campaign concepts to drive audience growth and engagement.
• Write compelling social media copies, captions, and campaign messaging.
• Monitor audience insights and content performance to optimize future campaigns.
• Manage day-to-day publishing and content coordination across social media platforms.
• Utilize Meta Business Suite, Instagram Insights, and Facebook Insights to track campaign performance and prepare reports.

Campaign Execution & Project Management

• Manage the complete execution of branded content and paid campaigns from planning to final delivery.
• Coordinate with Creative, Production, Editorial, and Social Media teams to ensure timely asset creation and campaign execution.
• Track project timelines, deliverables, approvals, and client sign-offs to ensure smooth execution.
• Monitor campaign progress daily and ensure all client commitments are delivered within timelines.

Client & Cross-functional Coordination

• Work closely with the Sales team to understand client briefs and convert them into actionable execution plans.
• Coordinate with internal stakeholders to ensure seamless communication throughout campaign execution.
• Support monthly content planning and execution for digital properties and brand initiatives.

Analytics & Performance

• Analyze campaign performance using social media and YouTube analytics.
• Collaborate with internal teams to identify opportunities for improving audience engagement and content performance.
• Coordinate paid content boosting strategies and monitor campaign effectiveness.
• Generate regular performance reports and provide actionable recommendations.

Operations & Billing

• Process Release Orders (ROs) and maintain campaign trackers.
• Coordinate with the Operations team for timely Tax Invoice generation and billing closure.
• Ensure all campaign documentation, reports, and operational records are updated accurately.
• Maintain workflow trackers and ensure smooth coordination between departments.

Desired Candidate Profile

• Bachelors degree in Marketing, Mass Media, Communications, or a related field.
• 2–5 years of experience in Social Media Management, Campaign Management, Digital Marketing, or Client Servicing.
• Experience in Media, Digital Publishing, Advertising, or Agency environments will be preferred.
• Strong understanding of social media platforms, content planning, and audience engagement.
• Hands-on experience with Meta Business Suite, Instagram/Facebook Insights, and YouTube Analytics.
• Excellent project management and stakeholder coordination skills.
• Strong copywriting and communication skills.
• Highly organized with the ability to manage multiple campaigns simultaneously.

Interested candidates can apply or mail there cvs to [HIDDEN TEXT]