Campaign Specialist

Department Icon Business Development / Sales
Posted: 1 month ago
0-1 years
Chennai, Tamil Nadu
Business Development / Sales
work from office
Full Time
Closes 13 Nov 2026

Posted: 1 month ago
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Posted over 15 days ago, so the role may have closed. Confirm on the employer's page when you apply, or see similar jobs.

Job Description

– Lead Generation Executive

Experience: Fresher / 0–1 Year

Department: Growth

About The Role

Mako IT Lab is looking for a Lead Generation Executive who is interested in technology, AI, business development, and digital outreach.

Responsibilities

  • Generate B2B leads for IT Services, SaaS, and technology companies.
  • Research prospects using LinkedIn Sales Navigator, Apollo.io, ZoomInfo, and

similar tools.

  • Manage LinkedIn and cold email outreach campaigns.
  • Create email templates and follow-up sequences.
  • Track campaign performance and maintain lead data in HubSpot/Excel.
  • Prepare daily and weekly reports.
  • Support lead generation for USA, UK, and global markets.
  • Stay updated on the latest technologies, AI tools, and automation workflows.

Requirements

  • Excellent English communication skills, both written and verbal.
  • Engineering or MBA background preferred.
  • Good understanding of technology and interest in learning new tools.
  • Basic knowledge of AI tools and AI automation.
  • Good research and analytical skills.
  • Willingness to learn and work with targets.
  • Freshers or candidates with 0–1 year of experience can apply.

Good to Have

  • Knowledge of Apollo.io, LinkedIn Sales Navigator, HubSpot, or email marketing

tools.

  • Internship or experience in Lead Generation, Business Development, Digital

Marketing, or IT.

Youll Get Exposure To

AI | SaaS | Cloud Technologies | Integrations | Data Migration | Email

Marketing | Lead Generation | Business Development

Required Skills

lead generation Google Sheets market research

Skills

Business DevelopmentSalesLead Generation

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